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Mercers
Bring
Blue Grass
to Nation
on RFD-TV
 
Watching the Cumberland Highlanders’ Show is an experience of the senses, mind and spirit.

For the first time ever, the music of rural America has been combined with the natural rustic environment to create a television show that aims to preserve not only traditional American blue grass and mountain music, but also the way of life that it sprang from. Producer and creator, Dr. Campbell Mercer, has always had a love for rural America and its ways and music, especially the music of Bill Monroe, known as the Father of Bluegrass. Co-producer Julie Ann Mercer met her future husband Campbell at a blue grass show, her first, in 1980 when Campbell’s band was playing a gig in Omaha. Thus began a partnership that would carry the couple on a wild ride through veterinary clinic ownership, band leadership, cattle farming, radio show production and television production and finally, parenthood. Married for 23 years, they have three, Natalie Rose, Jenny Lynn and the most recent addition, born in August, Joseph Carter.

LOVED IT SINCE CHILDHOOD
Mercer began listening to oldtime music while a baby in Lexington, KY. His conscious knowledge and love of the music continued through his childhood thanks in large part to the support and encouragement of his family. “My brother, Eric was a great teacher and influence. He played a great guitar and had a rich baritone voice. I always wanted to sing and play as well as he could. While Eric was in Vietnam I started playing his instruments and decided I was going to be a country musician”, Mercer said. His other brother, Chris, also loved old-time mountain music and provided him with an endless source of records to learn from.

MORE THAN JUST THE MUSIC

Mercer reflected recently from the porch of Bill Monroe’s boyhood home and birthplace on Jerusalem Ridge in Rosine, Kentucky. “I love old-time ballads and fiddle tunes and sacr numbers and the blues and I love how Bi Monroe expressed himself in his version time music.” Mercer says Monroe was hi boyhood hero, “not only because of the he played but also because of his steadfas in the old ways, in himself, and in keepin music pure.

“The music Mercer plays now and the TV show that he produces follows that same pattern. “Blue Grass music is about expressing yourself honestly and simply. It’s about getting along with each other and giving everything you can to your fans and to the next generation. It is about preserving farms and forests and mountains and a way of life. In no other music will you see people in their nineties and people under the age of ten playing on the same stage in the same band. The music is a generation bridge.”

The Mercers’ love of rural America has created a unique drawing card for the Cumberland Highlanders’ Show: It is videotaped almost entirely outside. “If a cow moos, a dog barks or a child screams with delight right in the middle of a song being sung by a Grammy winner, that is great, we leave it in there”, Julie explains.

The relaxed style has won the show and the music many converts. Many of the Cumberland Highlanders’ fans admit that they didn’t fully appreciate blue grass music at first but were drawn by the scenery and the laid back nature of the musicians. After watching a few shows, the music grew on them, too. “It’s about blue grass saving the world, that’s all,” Doc Mercer says with a grin. “No matter what we do in life, we all have to do our best to make the world better for the rest of us and for the future.”

Guest acts on the show include blue grass patriarch and Grammy winner Dr. Ralph Stanley and Grand Ol’ Opry member Jesse McReynolds. Many guests are traditional blue grass musicians and many play music that was part of the roots of blue grass. Many acts are famous, and many acts are not famous. If Mercer has his way, that will change. “There are so many great traditional entertainers that are not getting the exposure they deserve and the Cumberland Highlander’s Show on RFD aims to change that,” he says, “and it’s working.”

MODEST BEGINNINGS

The show’s growth is largely due to the owth is largely due to the Mercers meeting the right people at the right time. In 1992, the Cumberland Highlanders teamed up with local hospital employee and videographer, Roy Steck, who videotaped dozens of songs by the band for broadcast on the Manchester, Ky., hospital’s closed circuit channel.

Doc Mercer continued to think of ways of getting the music out to more people. In 1996, he called Joey Kesler, the owner of upstart hometown TV station WBOZ in London, Ky. Kesler had expressed a desire to broadcast blue grass music to his viewers and Mercer says that with that phone call, “I felt that with my love of the music and Roy’s love of videography, and the talent of the Cumberland Highlanders that we were going to be pushing the start button.” The Cumberland Highlanders’ Show was launched in July, 1996.

After the show’s initial success on WOBZ and then a regional CBS station, Mercer accepted an offer to take the Cumberland Highlanders’ Show to a national cable channel, the Outdoor Channel, where it remained for three and half years before moving to RFD-TV. Viewers have one common impression about the Cumberland Highlanders: they transport you away from your living room make you a part of another time and culture. And as Dr. Ralph Stanley says, “It doesn’t hurt that Mercer and the gang always seem to be having a ball.”

Contact Information:

Campbell Mercer
Executive Director
The Bill Monroe Foundation
www.billmonroefoundation.com
docmercer@earthlink.net
270-256-1430
 
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