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CONTACT: RFD-TV Public Relations, gretchen@rfdtv.com or 402-779-8101
RURAL RADIO adds “Outside the Barrel with Flint Rasmussen” to Friday evening lineup
Steve Kenyon promoted to new host of Western Sports Roundup
April 2, 2014 (Omaha, Neb.) –Rural Media Group announces two promotions to RURAL RADIO SiriusXM channel 80 this month. Veteran broadcaster Steve Kenyon of ProRodeoLive.com is the new host of Western Sports Roundup, airing weekdays at 6 p.m. ET. Plus, Flint Rasmussen brings his popular “Outside the Barrel” to Friday evenings at 5 p.m. ET, starting April 4.
“Rural Media Group, RFD-TV and RURAL RADIO is committed to developing western sports. It is very important that we develop stars, showcase major events and help bring western sports to the forefront. It’s very important that rural America can be updated on the sports they love and there isn’t a better place to do it then RURAL RADIO,” stated Randy Bernard, President & CEO of Rural Media Group.
Kenyon will join co-host Amy Wilson for the latest coverage of the rodeo industry, the PBR, cutting pens, reining, roping and barrel racing arenas plus horse shows and other western sporting events. In addition, Wilson hosts a weekday television segment on the Rural Evening News with video clips.
“It’s really a special honor to announce the new partnership. There’s not a better venue than RURAL RADIO to expand our efforts to reach out to the fans of western sports across the country,” Kenyon stated.
For 20 years, Rasmussen has taken real life and made it entertaining. “Sometimes I think outside the barrel and that’s what I want to bring to my radio show,” he continued, “I want people on Friday evenings as they drive to a rodeo, basketball or a football game to tune in. They can listen and be entertained through education.”
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Notes to Editors:
About Rural Media Group, Inc. (RMG): Rural Media Group, Inc. is the world’s leading provider of multimedia content dedicated to the rural and western lifestyle. RMG is the parent company of RFD-TV, FamilyNet, RURAL TV, RFD-TV the Magazine and RFD-TV the Theatre. RFD-TV, the flagship network for RMG, launched in December 2000. RFD-TV is the nation’s first 24-hour television network dedicated to serving the needs and interests of rural America with programming focused on agriculture, equine and the rural lifestyle, along with traditional country music and entertainment. RMG acquired FamilyNet, America’s trusted entertainment network dedicated to providing wholesome and responsible viewing choices for today’s diverse family. RURAL TV produces rural business news covering commodity markets for both cash and futures. Daily productions include Market Day Report and the Rural Evening News. RMG networks are distributed into more than 63-million homes worldwide by DBS, telco and cable systems including DISH Network, DIRECTV®, Comcast, Verizon FiOS TV, AT&T U-Verse, Mediacom, Charter, Bright House, Suddenlink, Time Warner, Cox, and more than 600 independent rural cable systems. RFD-TV the Magazine is the print programming guide for the networks, which has attracted over 200,000 paid subscribers. RFD-TV the Theatre is a 2,000-capacity soft seat venue in Branson, MO where entertainment programming is produced. Corporate headquarters are in Omaha, NE, and production operations are in Nashville, TN.
RURAL RADIO, L.L.C is found exclusively on SiriusXM channel 80, the Agribusiness and Western Lifestyle Channel. RURAL RADIO launched on July 15, 2013 as a 24/7 satellite radio station for the United States and Canada. RURAL RADIO’s program schedule revolves around original productions focused on agriculture, equine, hunting, fishing, western sports, and living the country life in small towns and ranches. Broadcast operations for the station are located in Nashville, TN and corporate headquarters are in Omaha, NE. The channel airs a number of exclusive series including Western Sports Roundup, Commodity Wrap, Horse Talk Live and Market Day Report. RURAL RADIO has recently signed broadcast deals with the PBR, National Finals Rodeo and ProRodeo Live, to provide LIVE western sports coverage.