A Year in the Rural Radio Life

A Year in the Rural Radio Life

Rural Radio Turns 3 Rural Radio Turns 3

July 15, 2016

Whether you’re in city traffic or on the tractor, RURAL RADIO listeners can tune in anywhere. RURAL RADIO Channel 147 on SiriusXM is celebrating three years as a 24/7 radio station devoted to rural lifestyle programming, western sports, and agribusiness, significantly furthering the goal of connecting city and country across America.

The station made history three years ago as the first and only rural-and-agriculture-focused radio station on SiriusXM

“RURAL RADIO was launched for the same reasons that we launched RFD-TV. We recognized there was a void in America for programming focused on agriculture, equine, and traditional family entertainment. We successfully filled that void in TV, so radio was not a big leap,” said Patrick Gottsch, founder of RFD-TV and RURAL RADIO. “At the time there was no other channel like RURAL RADIO Channel 147 on the SiriusXM lineup of 200+ channels. It’s difficult to stay in the house all day and watch TV. RURAL RADIO provided an opportunity for people to stay with RFD-TV throughout the day.”

RURAL RADIO is the No. 1 single source broadcaster and No. 2 radio broadcast source for agriculture, having grown tremendously along with SiriusXM Satellite Radio over the past three years. SiriusXM now has 30.1 million subscribers and 38% of farmers and ranchers tune in weekly, which represents a growth of 150% year over year.

Other highlights from RURAL RADIO’s third year include: a Cablefax Award for Best News Series presented to RFD-TV for “Market Day Report,” a daily show that features agricultural news and commodities which is also broadcast on RURAL RADIO; many superstar guests  including Kenny Rogers and Mark Chesnutt; numerous western sports events, including the WNFR and THE AMERICAN.

“We’re really looking forward to the next three years with SiriusXM,” Gottsch added. 

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