Chobani unveils new product to raise money for farmers

Chobani unveils new product to raise money for farmers

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Greek yogurt brand Chobani is helping celebrate American farmers by releasing their second limited-edition, the Farmer Batch which is made in partnership with the American Farmland Trust. The flavor, which is a cookies and cream style yogurt, is building on the company's dairy industry initiative Milk Matters.

“Dairy farms are critical parts of the economy and landscape in communities across America but dairy farm families are facing tremendous change due to a weak dairy economy, disruptions from severe weather, and an aging farming population,” said David Haight, AFT Vice President of Programs. “We are proud to stand beside Chobani in helping dairy farmers plan for the future as they face these daunting challenges.”

For each purchase of Farmer Batch, Chobani is donating 10 cents to help offer grants to help farmers transfer or protect their land, strengthen their business and develop climate plans. 

“At Chobani, we always try to use food as a force for good,” Chobani President Peter McGuinness said in a release. “We believe the most important thing we can do is make a difference. And we want to continue our mission led innovation to help make a meaningful difference in dairy for the communities we operate in, the farms we source from, and the fans for whom we make our food.”

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