Rural Media Group, Inc. is taking the next step in its direct-to-consumer strategy. In 2010, RMG was one of the first independent networks to launch a streaming service – The Country Club – bringing RFD-TV to new audiences across the globe. RMG is pleased to announce today that it has expanded the service under a new name: RFD-TV Now

In addition to Web and Roku, subscribers will now be able to watch RFD-TV Now on their phone, tablet, connected and smart TVs with less delays, dropped signals and buffering. 

 RFD-TV Now delivers both real-time LIVE programming as well as an expansive on-demand library with access to more than 90 shows such as Hee Haw, Opry Encore, The Best of the Marty Stuart Show, Ag PHD, and FarmHer, as well as daily broadcasts of Market Day Report and Rural Evening News. 

RFD-TV Now marks a significant investment by our company in the exciting, yet challenging, new digital era,” said Gatsby Gottsch Solheim, General Counsel of RMG. “In a time when the big urban-based media conglomerates are squeezing independents and dropping rural programming, RFD-TV Now offers consumers a direct connection to RMG’s incredible and unduplicated offering of rural and agricultural content. We have no doubt that the combination of our unique programming and wide array of distribution platforms will deliver significant value for our viewers.”

RFD-TV Now is available for $9.99 a month or $89.99 a year. Visit www.WatchRFDTV.com for more information.

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Rural Media Group, Inc. is the world’s leading provider of multimedia content dedicated to the rural and Western lifestyle. With a mission of reconnecting “city with country,” RMG is the parent company of RFD-TV (52 million homes), RURAL RADIO Channel 147 on SiriusXM Radio (33 million units), The Cowboy Channel (42 million homes), and RFD-TV The Magazine. RMG networks are distributed worldwide by DBS, telco and cable systems, including DISH, DIRECTV®, Comcast, AT&T U-Verse, Mediacom, Charter Spectrum, Suddenlink, Cox, and more than 600 independent rural cable systems. Corporate headquarters are in Omaha, Nebraska; broadcast operations are in Nashville, Tennessee for RFD-TV and RURAL RADIO Channel 147 on SiriusXM Radio, and in the Fort Worth (Texas) Stockyards for The Cowboy Channel.

RFD-TV is the flagship network for Rural Media Group. Launched in December of 2000, RFD-TV is the nation’s first 24-hour television network featuring programming focused on the agribusiness, equine and the rural lifestyles, along with traditional country music and entertainment. RFD-TV produces six hours of live news each weekday in support of rural America and is a leading independent cable channel available in more than 52 million homes on DISH, DIRECTV®, AT&T U-Verse, Charter Spectrum, Cox, Comcast, Mediacom, Suddenlink, and many other rural cable systems. In addition, RFD-TV can be streamed online via RFD-TV Now at watchrfdtv.com, DIRECTV NOW, Roku, iOS, Android, Firestick, Apple TV, and Sling TV’s Heartland Extra package. For more information, please visit RFDTV.com.

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