Country music singer, Lee Brice, has teamed up with Case IH to honor farmers during his upcoming summer tour.
He will sing his song, “Farmer,” to support the company’s Built by Farmers campaign. The goal is to connect employees, dealers and families that are rooted in agriculture with the farmers who use the equipment and technology. Brice says he wrote the song to honor the backbone that all of us rely on.
“As a farmer myself, I know what it is to get up before sunrise and get as many working hours out of the day as you possibly can. I know just how tough farmers are, how sore you can be at the end of the day, but proud knowing that families across North America are fed because of you. ‘Farmer’ is a celebration of the hardworking men and women who are the backbone of our country. I’m proud to be a partner with Case IH because they are committed to our nation’s farmers and they care about helping growers and ranchers because they are growers and ranchers themselves. To them, it’s personal, just like it is to me. I’m honored to help give farmers the recognition they deserve.”
For more information on the Built by Farmers campaign, click HERE.
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