Strong Markets and Investment: How can the U.S. rebuild its shrinking cattle herd?

“I see this as an opportunity rather than a challenge”

The U.S. cattle herd has shrunk to its smallest inventory in more than 70 years and rebuilding is going to be no small feat.

With that in mind, one expert has a few ideas on how the industry may be best suited to grow again.

Rabo Research Animal Ag Sustainability Analyst, Charlotte Talbott spoke with RFD-TV’s own Suzanne Alexander on where the industry currently stands, what it takes to rebuild, and a possible timeline.

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Agriculture Shows
RFD-TV has partnered with a handful of agricultural social media influencers whom we have dubbed The New Crop. These folks have taken to the internet to tell their stories and to raise awareness of where our food comes from and all that goes into feeding the world population.
The goal of “Where the Food Comes From” is as simple as its name implies — host Chip Carter takes you along on the journey of where our food comes from — and we don’t just mean to the supermarket (though that’s part of the big picture!). But beyond where it comes from, how it gets there, and all the links in the chain that make that happen.
Join markets specialist Scott Shellady, better known as the Cow Guy, as he covers the market-close, breaking down headlines that drive the commodities and equities markets with commentary from respected industry heavyweights.
Tara Beaver Coronado (formerly known as Beaver Vineyards) is a farmer in Northern California. She raises grain crops with her dad. Tara planted her very first vineyard in 2018. Her channel is centered around her daily life on the farm, as well as promoting the diversity and scale of California agriculture.