Company Works to Make Fruits and Vegetables Irresistible While Leading the Way to Wellness

One company is working with the mission to raise fruits and vegetables that are the most irresistible food on the planet.

Through genome editing technologies, Pairwise is working to bring exciting new products to market that are more enticing, more convenient and more likely to end up in grocery carts.

The North Carolina Farm Bureau has that story.

Pairwise says they are leading the way to wellness by combining crop science expertise, gene-editing capabilities and data techniques that are cutting edge to cultivate produce that everyone will love.


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