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Dirt Diaries: Mamie Brown McKee Shares the Story Behind Tucker Brown’s Western Fashion Brand

Mamie Brown McKee, owner of Tucker Brown Boutique, joins us ahead of her appearance on Dirt Diaries to share her family history behind the business, its evolution over nearly four decades, and how she helps the Western spirit alive.

FORT WORTH, TEXAS (RFD NEWS) — Keeping the western spirit alive since 1986, Tucker Brown Boutique has grown into a destination for women’s fashion, style, and western charm.

Owner Mamie Brown McKee joined us on Monday’s Market Day Report ahead of her appearance on the next new episode of Dirt Diaries to share the story behind the boutique, which was originally started by her father using prize money earned from showing a champion heifer.

In her conversation with RFD News, McKee discussed the history of Tucker Brown, including its beginnings in West Texas and the move to its current location near the RFD-TV Auction Barn Studio in the Fort Worth Stockyards. She also reflected on how her father’s original vision for the business has evolved over the years as western fashion and the boutique’s customer experience have changed.

The conversation also highlighted McKee’s appearance on Dirt Diaries with Kirbe Schnoor, where the two discussed their shared passion for fashion, the western lifestyle and the growth of the industry.

McKee also shared what customers can expect when shopping Tucker Brown, including western-inspired clothing, boots, belts, hats and accessories. She said the boutique continues to focus on providing customers with a unique experience while celebrating western style.

LEARN MORE: www.TuckerBrown1986.com

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Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

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