CHICAGO, ILL. (RFD NEWS) — Virtual fencing technology is transforming farm management with solar-powered cattle collars, giving ranchers unprecedented control over their herds via smartphone.
Elena Chavez with Halter joined us on Thursday’s Market Day Report to discuss the company’s latest developments, including raising more than $200 million in Series E funding at a $2 billion valuation.
Chavez explained how the technology works, allowing ranchers to manage full herds remotely through the company’s trademarked “Cow-gorithm.”
She noted that while Halter is based in New Zealand, it’s also available across the U.S. Field visits to hundreds of ranches in Colorado have confirmed strong demand, and feedback from early adopters has been positive, with ranchers praising the system’s ability to simplify herd management.
Chavez added that the recent Series E funding will accelerate growth, expand availability, and further benefit ranchers by enhancing operational efficiency.
The company’s virtual fencing technology represents a potential shift in cattle management, offering a modern, data-driven approach to traditional ranching practices.
Fed cattle numbers are down two percent in February, according to the latest USDA report. Marketings fell 13 percent, signaling continued pressure on beef prices in 2026.
February 20, 2026 03:38 PM
·
Galynn Beer of Tidal Grow Agri-Science joined us to discuss challenges in fertility management, the benefits of Align-N, and what growers can expect at Commodity Classic next week.
February 20, 2026 01:26 PM
·
Iowa farmer Derek Hommer joined us to discuss grain bin safety, ongoing prevention efforts, and the importance of community preparedness during Nationwide’s Grain Bin Safety Week.
February 20, 2026 01:21 PM
·
Congresswoman Celeste Maloy of Utah joins Champions of Rural America to discuss her new leadership role in the Western Caucus and her perspective on the Supreme Court’s ruling on President Trump’s tariff policy.
February 20, 2026 12:54 PM
·
Tommy Roach with Nachurs Alpine Solutions discuss fertilizer decision-making, plant fertility strategies, and what farmers can learn at Commodity Classic.
February 20, 2026 12:05 PM
·
New details on the massive wildfire threatening farms and ranches in the Southern Plains.
February 20, 2026 11:24 AM
·
