Grand Champion Market Steer at National Western Stock Show Breaks Record

Junior Livestock Champions Grand Champion Market Steer, topping out at $320,000

GCS-2026 1280.jpg

Cannon Reinmann, with her Grand Champion Steer, Boots, and buyers from Bank of Colorado

National Western Stock Show Press Release

Denver, CO — It was a packed house for the 2026 Auction of Junior Livestock Champions, presented by Farm Credit in the new CoBank Auction Arena inside the Sue Anschutz-Rodgers Livestock Center. The standing room only crowd drove bidders to set five new records across the top 8 animals, including the Grand Champion Market Steer, topping out at $320,000.

The top 8 champion animals collectively sold for a new record of $822,500, besting the old record by $185,000. Buyers gathered to show their tremendous support of youth exhibitors, the future leaders of agriculture. The private event aired live on 9NEWS and 9news.com, highlighting the top junior market animals from this year’s National Western Stock Show.

Each year, thousands of junior market animals compete with only 108 advancing to this year’s auction, as the highest-placing entries. The auction is the final sale for these champions, with proceeds directly benefit the junior exhibitors. A majority of each winning bid goes to the young exhibitor, who raised the animal, while 10% of each sale supports the National Western Scholarship Trust, which helps fund education in agriculture and related fields.

Related Stories
U.S. Senator Deb Fischer (R-NE) discusses the USDA’s new cattle plan, ethanol policy, and the broader challenges ahead for rural America.
“President Trump Undercuts America’s Cattle Producers,” says NCBA
NCBA CEO Colin Woodall says more conversations need to occur with stakeholders present surrounding President Trump’s proposal to lower consumer beef prices with Argentinian imports.
Beef industry groups seem to agree — market-based pricing, not federal intervention, best supports rancher livelihoods and long-term beef supply stability.
Cattle groups say additional imports would offer little relief for consumers but could erode rancher confidence as the industry begins to rebuild herds.
The USDA’s latest Hogs and Pigs Report caught some analysts off guard. Inventories came in lower than expected, signaling tighter supplies ahead, even as producers return to profitability this year.

Agriculture Shows
Hosted by Scott “The Cow Guy” Shellady and RFD News Markets Specialist Tony St. James, Commodity Talk delivers expert insight into the day’s ag commodity markets just before the CME opens. Only on RFD-TV and Rural Radio SiriusXM Channel 147.
A look at the news, weather and commodities headlines that drove agriculture markets in the past week.
Everything profits from prairie. Soil, air, water — and all kinds of life! Learn how you can improve your land with prairie restoration, cover crops and prairie strips, while growing your bottom line.
Special 3-part series tells the story of the Claas family’s legacy, which changed agriculture forever.