Keeping farm families in business with the Producer Profitability Initiative

While American agriculture remains efficient, it is not an easy task keeping ranching and farming families in business. That is why the Livestock Marketing Association recently launched a Producer Profitability Initiative.

Vice President, Mike VanMaanen sat down with RFD-TV’s own Tammi Arender on the association, the main goal for their initiative, and what feedback they have received so far.