CHESTERFIELD, Mo. (RFD-TV News) — The United Soybean Board has a new leader as soybean growers face challenging market conditions.
Courtney Knupp recently took over as CEO and says creating more demand for soy will be a priority.
“Checkoffs are even more important in times of tough market conditions. That’s because they are doing work on behalf of the entire industry, looking at the long-term, because we can’t always react in short time to different market changes. Of course, we’re always monitoring that, but we want to focus on variables that are within our control. We need to create more viable markets and end users for soy and its derivative products. That way we can create value throughout the whole supply chain, but ultimately back to the farmer. So while it’s a very challenging time, and we are very focused on that, that means our work needs to double down and create results faster.”
Knupp comes to the United Soybean Board from the National Security Council, where her work focused on the agricultural supply chain.
