SNEAK PEEK: Commodity Classic Kicks Off Next Week in San Antonio!

Fred Nichols, Chief Sales and Marketing Officer for Huma, joined us with a sneak peek at Commodity Classic next week in San Antonio, Texas.

SAN ANTONIO, TEXAS (RFD NEWS) — We are just one week away from Commodity Classic, the nation’s largest farmer-led, farmer-focused event, set to take place this year in San Antonio. The annual gathering will spotlight the latest industry advancements as producers from across the country come together.

Fred Nichols, Chief Sales and Marketing Officer for Huma, joined us on Wednesday’s Market Day Report for a preview of what attendees can expect.

In his interview with RFD NEWS, Nichols shared what he is most looking forward to at this year’s event and discussed the products Huma plans to highlight on the trade show floor.

With crop input costs top of mind for many farmers, Nichols also outlined how the company is working to address those concerns and support growers navigating tight margins. He touched on any special offers available during the show and explained how attendees can connect with the Huma team while in San Antonio.

Related Stories
Nationwide’s Elizabeth Duncan and Traci Via with Agriculture Future of America highlight the impact of women in agriculture and how mentorship and partnerships empower future farmers and ranchers.
Weak crop margins and tariff uncertainty are delaying machinery purchases and signaling slower capital investment across U.S. agriculture.
From projected drops in input costs to biofuel expansion and the USDA’s new “One Farmer, One File” initiative, Ag Secretary Brooke Rollins shared key policy priorities at Commodity Classic that put farm issues back in the spotlight.
Through “One Farmer, One File,” USDA’s mission is to create a single, streamlined record that follows the farmer — no matter where they go in the USDA system.
At Commodity Classic in San Antonio, growers explore new herbicide options, John Deere’s latest 8 Series tractors, and cutting-edge ag technology shaping the 2026 planting season. Here are some of RFD NEWS’ highlights from the event so far.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Analysts warn the closed U.S.-Mexico border is straining cattle supplies and packing capacity. StoneX and USDA data point to long-term industry shifts.
Michael Kelsey of the Oklahoma Cattlemen’s Association joined us with the latest on the Oklahoma wildfires, recovery efforts for ranchers, and the role agriculture leaders are playing in supporting rural communities.
USDA’s 2026 Food Price Outlook projects food prices rising 3.1%, with higher beef costs and falling egg prices shaping consumer trends.
House Agriculture Chairman Glenn “GT” Thompson says the 2026 Farm Bill is bipartisan, with 82% of the bills incorporated into it receiving bipartisan support.
High beef prices are squeezing South Texas restaurants, but Texas Farm Bureau says consumer demand remains strong despite record costs.
According to the Louisiana Department of Agriculture and Forestry, fire crews remain on alert statewide as Red Flag conditions persist. Officials warn that even contained fires can reignite quickly under current weather conditions.
Agriculture Shows
Hosted by Scott “The Cow Guy” Shellady and RFD News Markets Specialist Tony St. James, Commodity Talk delivers expert insight into the day’s ag commodity markets just before the CME opens. Only on RFD-TV and Rural Radio SiriusXM Channel 147.
A look at the news, weather and commodities headlines that drove agriculture markets in the past week.
Everything profits from prairie. Soil, air, water — and all kinds of life! Learn how you can improve your land with prairie restoration, cover crops and prairie strips, while growing your bottom line.
Special 3-part series tells the story of the Claas family’s legacy, which changed agriculture forever.