Strong Markets and Investment: How can the U.S. rebuild its shrinking cattle herd?

“I see this as an opportunity rather than a challenge”

The U.S. cattle herd has shrunk to its smallest inventory in more than 70 years and rebuilding is going to be no small feat.

With that in mind, one expert has a few ideas on how the industry may be best suited to grow again.

Rabo Research Animal Ag Sustainability Analyst, Charlotte Talbott spoke with RFD-TV’s own Suzanne Alexander on where the industry currently stands, what it takes to rebuild, and a possible timeline.

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Hosted by Pam Minick, “The American Rancher” focuses on the people and places that make ranching an American lifestyle. This half-hour magazine format series features livestock producers and their ranches, animals, and ranching practices.
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RFD-TV is always creating new ways for rural America to educate and to be educated. RURAL AMERICA LIVE, the network’s longest-running self-produced program, is certainly no exception.