FarmHER + RanchHER is sponsored by:

‘The Frozen Farmer’ Katey Jo Evans Talks Entrepreneurship, ‘Ugly’ Produce, and Her New Book on Dirt Diaries

FarmHER Katey Jo Evans of The Frozen Farmer joins us for a sneak peek of the latest episode of Dirt Diaries: The FarmHER + RanchHER Podcast.

DELAWARE (RFD-TV) — Not all FarmHERs are born into agriculture. For Katey Jo Evans, her farming journey began when she married into a third-generation Delaware farm. Evans has since turned imperfect produce into delicious treats through her nationally recognized brand, The Frozen Farmer, and has expanded her creative ventures to include children’s books and kid-approved products.

She joined Kirbe Schnoor on the latest episode of Dirt Diaries: The FarmHER + RanchHER Podcast to dig into the operation’s background and share her insights on running a modern farm business. She also joined us on Wednesday’s Market Day Report for a sneak peek of the episode!

In her interview with RFD-TV News, Evans discussed her time in agriculture and how she balances farm life with entrepreneurship. She described the daily operations documented by Dirt Diaries host Kirbe, giving viewers a look at how her community interacts with her work. She also shared about the growth of The Frozen Farmer brand, how they manage the seasonal flip from fall to Christmas, and her newest journey into children’s literature with her new book, “Kenna, Produce Princess.”

Finally, Evans spoke about reconnecting with Kirbe on Dirt Diaries, highlighting what viewers can expect from her episode of FarmHER + RanchHER, and the lessons she hopes audiences take away about creativity, farming, and turning challenges into opportunities.

Related Stories
A spin-off of RFD-TV’s popular television series FarmHER, RanchHER profiles the extraordinary women of the ranching industry, highlighting their grit, grace, and glory.
An encounter with some adorable Nigerian dwarf goats on television unlocked a new dream for FarmHER Nancy Blanchard, which she’s now realized as the owner/operator of Coco’s Ranch in eastern Iowa.
FarmHERs Cassie and Allie are two sisters who grew up on a farm and, as adults, have taken their love of agriculture to a whole new level with their Alabama operation, Backyard Orchards.
Visit a classroom to see how students learn about agriculture. Then, travel to an urban farm run by a university.
Losing a family member can be farm-ending. Hear the story of a mother who refused to let it happen.
California is wine country, but this FarmHer hosts olive tastings. Visit Margery Wheaton in San Miguel.

LATEST STORIES BY THIS AUTHOR:

The shutdown is yet another hurdle for producers navigating a challenging year marked by high input costs, volatile markets, and uncertain trade conditions.
Farmers will need to closely monitor forecasts if the regulatory changes are implemented, as temperature cutoffs will replace fixed spray dates.
Under this agreement, SCDA will administer a program covering infrastructure and timber losses, as well as future economic and market losses.
With China’s pullback, U.S. sorghum producers must broaden their export markets. Building connections now could help stabilize prices and demand for the upcoming larger crop.
Sergio Bortolozzo, President of the Brazilian Rural Society, discusses the importance of global collaboration and innovation in empowering women in the agricultural sector.