FarmHER + RanchHER is sponsored by:

‘The Frozen Farmer’ Katey Jo Evans Talks Entrepreneurship, ‘Ugly’ Produce, and Her New Book on Dirt Diaries

FarmHER Katey Jo Evans of The Frozen Farmer joins us for a sneak peek of the latest episode of Dirt Diaries: The FarmHER + RanchHER Podcast.

DELAWARE (RFD-TV) — Not all FarmHERs are born into agriculture. For Katey Jo Evans, her farming journey began when she married into a third-generation Delaware farm. Evans has since turned imperfect produce into delicious treats through her nationally recognized brand, The Frozen Farmer, and has expanded her creative ventures to include children’s books and kid-approved products.

She joined Kirbe Schnoor on the latest episode of Dirt Diaries: The FarmHER + RanchHER Podcast to dig into the operation’s background and share her insights on running a modern farm business. She also joined us on Wednesday’s Market Day Report for a sneak peek of the episode!

In her interview with RFD-TV News, Evans discussed her time in agriculture and how she balances farm life with entrepreneurship. She described the daily operations documented by Dirt Diaries host Kirbe, giving viewers a look at how her community interacts with her work. She also shared about the growth of The Frozen Farmer brand, how they manage the seasonal flip from fall to Christmas, and her newest journey into children’s literature with her new book, “Kenna, Produce Princess.”

Finally, Evans spoke about reconnecting with Kirbe on Dirt Diaries, highlighting what viewers can expect from her episode of FarmHER + RanchHER, and the lessons she hopes audiences take away about creativity, farming, and turning challenges into opportunities.

Related Stories
Organizers say the event helps bridge the gap between producers and consumers
Roger McEowen discusses how long-term healthcare costs for elderly Americans are reshaping estate-planning decisions for farm families and what producers should consider moving forward.
Farmer Jeffry Mitchell with the Mississippi Farm Bureau joins us for a spring planting update from the southeast region as drought, input costs, and fertilizer access complicate crop progress.
Charly Cummings with Superior Livestock Auctions provides a real-time look at cattle market activity, demand trends, and what lies ahead for upcoming livestock auctions in Texas.
Real Ag Radio’s Shaun Haney talks about astronaut Jeremy Hansen’s historic moment in space with NASA’s Artemis II mission, and Hansen’s connection to agriculture as the son of a Canadian farmer.
Rancher and Americans for Prosperity Director Tyler Lindholm breaks down the Wyoming Food Freedom Act, clarifies licensing questions, and discusses the future of local agriculture in the state.