More than 120 million people are expected to tune in to the Super Bowl this Sunday. While many might be rooting for different teams, most fans are united on one thing— the role food plays in the big game.
AFBF Economist, Bernt Nelson spoke with RFD-TV’s own Suzanne Alexander on what will be consumed and how that money goes back into the farm economy.
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UC Davis Professor and Extension Specialist Dr. Frank Mitloehner joined us on Friday’s Market Day Report to preview the festivities and share why this event has become such a special tradition for the ag community.
U.S. produce growers face a structural disadvantage—cheaper imports driving down prices while rising labor costs squeeze margins. Without new policies or technology, profitability remains uncertain.
