NASHVILLE, TENN. (RFD NEWS) — Equipment may not get the spotlight, but it is essential on the ranch. This year at CattleCon 2026, New Holland is showcasing how its tractors, balers, and other machinery help producers boost efficiency and feed quality.
RFD News’ own Kirbe Schnoor caught up with New Holland North America Vice President Ryan Schaefer to learn what producers should watch for this year and how the brand’s heritage continues to support ranchers.
Related Stories: CattleCon 2026
Phibro’s Medicated feed additives are helping cattle strive right from the very start.
Kevin Charleston of Specialty Risk Insurance discusses the importance of grain bin safety and joint efforts with Nationwide to provide farmers and first responders with access to critical, life-saving rescue tubes.
Nationwide highlights expanded insurance options for cattle operations and their company initiatives to promote grain bin safety and support women in agriculture.
Tyler Schuster is an ag industry advocate who mentors and supports the next generation, especially women finding their place in the cattle industry.
NCBA Chief Counsel Mary-Thomas Hart breaks down CAFO permits, EPA enforcement, and what cattle producers need to know as rules continue to evolve.
Merck’s Gary Tiller discusses new virtual fencing technology and how fence-free livestock management could change the way ranchers manage land and cattle.
