BRIDGEVILLE, Del. (RFD-TV) — Not every FarmHER starts life on the farm — and that’s certainly true for Katey Jo Evans, founder of The Frozen Farmer. After marrying into her husband’s third-generation Delaware farm, Evans discovered her passion for agriculture and sustainability, eventually creating a brand that turns imperfect produce into frozen desserts enjoyed nationwide.
Katey joined us on Wednesday’s Market Day Report to share her journey from farm wife to entrepreneur and advocate for reducing food waste ahead of her all-new, featured episode of FarmHER + RanchHER, which premieres Thursday, Oct. 15, at 8:30 p.m. ET.
In her conversation with RFD-TV News, Evans discussed how The Frozen Farmer began as a creative solution to use misshapen or surplus fruits that would otherwise go to waste. She also reflected on her experience pitching the idea on ABC’s “Shark Tank”, where she landed a deal that helped bring her farm-fresh desserts to grocery stores across the country.
Evans said filming with Kirbe Schnoor and the FarmHER + RanchHER team was a unique experience, offering a behind-the-scenes look at the heart of her family’s operation and the mission that drives it.
She hopes viewers take away one powerful message from her episode: that even small ideas can make a big impact when they are rooted in purpose, family, and a love for agriculture.
FarmHER and expectant mother Stephanie Stade-Townsend showcases her family’s thriving agritourism destination just outside Chicago.
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The FarmHER crew catches up with fifth-generation California sweet baby broccoli producer Kate Hitchcock and her team in the middle of the harvest season in the Salinas Valley.
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Kentucky Flower FarmHER Janet Dennison’s retirement project flourished into a thriving business, Mammoth Cave Transplants, in Kentucky. Learn about it and the beautiful ornamental plants she grows in this new episode of FarmHER.
September 12, 2024 04:49 PM
September 12, 2024 02:48 PM
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