FarmHER + RanchHER is sponsored by:

Dirt Diaries: Mother-Daughter Duo Behind TrailblazHER Co. Reflect on Their Success Spotlighting Rural Women

Jan and Erin Johnson also join FarmHER + RanchHER host Kirbe Schnoor on this week’s Dirt Diaries podcast to dig in on entrepreneurship, legacy, and letting go.

ALBERTA, CANADA (RFD-TV) — A mother-daughter duo is wrapping up an inspiring chapter in their entrepreneurial journey, celebrating years of spotlighting and sharing the stories of women across rural North America.

Jan and Erin Johnson, founders of TrailblazHER Co., joined us on Thursday’s Market Day Report to talk about their work, which includes a podcast and a magazine, and what is next for them.

The two have worked together for more than 25 years, combining creativity and passion for rural storytelling. Around the time of the pandemic, they launched TrailblazHER Magazine, a project born out of necessity and driven by purpose. The pair recently released The Farewell Issue, marking the end of an incredible chapter for their brand.

Jan and Erin also appeared on this week’s Dirt Diaries podcast with Kirbe Schnoor to discuss their journey and what listeners can expect from the episode. They say they hope people take away a message of perseverance, creativity, and the power of women supporting women in rural communities.

Dirt Diaries: New Episodes Every Thursday

Subscribe wherever you get your podcasts to hear new episodes of Dirt Diaries every Thursday! And don’t forget to rate and review! We want to know what you think of the show! You can also watch the video version of Dirt Diaries on our YouTube page or listen to each episode on Rural Radio Sirius XM Channel 147 on weekends at 5 AM ET and 4 PM ET.

LEARN MORE

Related Stories
We spotlight a student from Illinois who is helping to launch a middle school chapter and teaching younger students about the impact of agriculture in their communities.
FarmHER Annaliese Wegner joined us to dish about her episode of Dirt Diaries, talk about her own podcast, and other exciting moments ahead for Ag’s Most Okayest Farm Girls.
AFBF Associate Economist Samantha Ayoub joins us to dive into H-2A visa program changes and what can be done to ease the pressure on producers.
Delaware FarmHER Katie Evans turns “ugly” produce into delicious treats through her nationally recognized brand, The Frozen Farmer
Shaun Haney, host of RealAg Radio, joined us to break down the latest data on Canadian farmland values and share insights on how it impacts producers.
Dr. Mark Svoboda with the National Drought Mitigation Center discusses a new global drought report and resources to help operations increase drought resilience.

Marion is a digital content manager for RFD-TV and The Cowboy Channel. She started working for Rural Media Group in May 2022, adding a decade of experience in the digital side of broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Lower turkey and wheat prices helped ease Thanksgiving costs, but underlying farm-sector pressures remain significant.
Hunter Biram, an extension economist with the University of Arkansas, is tracking Mississippi River water levels as grain shippers shift their focus to transportation following the wrap-up of fall harvest.
With feed supplies running tight, producers can tap into some creative options, according to University of Pennsylvania Veterinarian and Professor Dr. Joe Bender.
Shawn Haney, Host of RealAg Radio on Rural Radio SiriusXM Channel 147, joined us on Tuesday’s Market Day Report with the latest news from Canada impacting the ag sector.
Dr. Deb Vnoverbeke, UNL’s Head of Animal Science, joins us with more about the university’s experiential learning programs designed to prepare veterinary students for the future of agriculture.
Lewis Williamson with HTS Commodities shares an update on post-WASDE grain movement, with corn leading export momentum, soybeans steady, and wheat and sorghum continuing to move selectively.