FarmHER + RanchHER is sponsored by:

Dirt Diaries: Mother-Daughter Duo Behind TrailblazHER Co. Reflect on Their Success Spotlighting Rural Women

Jan and Erin Johnson also join FarmHER + RanchHER host Kirbe Schnoor on this week’s Dirt Diaries podcast to dig in on entrepreneurship, legacy, and letting go.

ALBERTA, CANADA (RFD-TV) — A mother-daughter duo is wrapping up an inspiring chapter in their entrepreneurial journey, celebrating years of spotlighting and sharing the stories of women across rural North America.

Jan and Erin Johnson, founders of TrailblazHER Co., joined us on Thursday’s Market Day Report to talk about their work, which includes a podcast and a magazine, and what is next for them.

The two have worked together for more than 25 years, combining creativity and passion for rural storytelling. Around the time of the pandemic, they launched TrailblazHER Magazine, a project born out of necessity and driven by purpose. The pair recently released The Farewell Issue, marking the end of an incredible chapter for their brand.

Jan and Erin also appeared on this week’s Dirt Diaries podcast with Kirbe Schnoor to discuss their journey and what listeners can expect from the episode. They say they hope people take away a message of perseverance, creativity, and the power of women supporting women in rural communities.

Dirt Diaries: New Episodes Every Thursday

Subscribe wherever you get your podcasts to hear new episodes of Dirt Diaries every Thursday! And don’t forget to rate and review! We want to know what you think of the show! You can also watch the video version of Dirt Diaries on our YouTube page or listen to each episode on Rural Radio Sirius XM Channel 147 on weekends at 5 AM ET and 4 PM ET.

LEARN MORE

Related Stories
Out of the sea and into the greenhouse. Harvest salt from the ocean with South Carolina FarmHer Teresa Smithmyer.
Return to the good old days of horse-powered farming. A young FarmHer takes us back to her roots.
Meet agronomist and Soybean FarmHER Jenny Mennenga of LeRoy, Illinois. Jenny also grew up on a small farm in Iowa!
Meet Ashley Bandoni from California. By day, she’s in seed sales. By night, she’s a fourth-generation almond FarmHER.
When tragedy struck at Westfork Horse Ranch, owner/FarmHER Amy Heitland used her story to spread her passion for horses to the future generation of girls.
Kate Johnson didn’t set out to become an expert on all things cheese—but today, this FarmHER is the owner/founder of The Art of Cheese School where she teaches chefs at every level.
Cristen Clark knows a thing or two about exactly what her blog title says: Food and Swine. Learn more about a day in her life.
The Colorado ranch where Elin operates her business just happens to be the same ranch where she spent her summers as a child.

Marion is a digital content manager for RFD-TV and The Cowboy Channel. She started working for Rural Media Group in May 2022, adding a decade of experience in the digital side of broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Beal joined us on Friday’s Market Day Report to discuss her election to NASDA’s presidency, challenges facing American agriculture, and her background as a Mainer and dairy farmer.
RFD-TV Farm Legal and Taxation expert Roger McEowen joined us Friday to break down the executive order and what it means for farmers and ranchers.
Chad Rezniek with the Colorado AgrAbility Project joined us as part of National Farm Safety and Health Week to discuss the growing need for behavioral health support in rural communities.
Farm CPA Paul Neiffer joined us on Friday’s Market Day Report to break down what this extension means for affected ranchers.
Potash has seen the most significant decline, falling 11 percent over the same five-year period.
FarmHER Christina Woerner McInnis is revolutionizing soil health in Alabama with SoilKit, a cutting-edge tool.