FarmTech: Halter’s ‘Cow-gorithm’ and Solar-Powered Collars are Changing the Virtual Fencing Landscape

Elena Chavez with Halter provided insight into the company’s virtual fencing technology, its adoption in the U.S., and the impact of recent funding on ranching operations.

CHICAGO, ILL. (RFD NEWS) — Virtual fencing technology is transforming farm management with solar-powered cattle collars, giving ranchers unprecedented control over their herds via smartphone.

Elena Chavez with Halter joined us on Thursday’s Market Day Report to discuss the company’s latest developments, including raising more than $200 million in Series E funding at a $2 billion valuation.

Chavez explained how the technology works, allowing ranchers to manage full herds remotely through the company’s trademarked “Cow-gorithm.”

She noted that while Halter is based in New Zealand, it’s also available across the U.S. Field visits to hundreds of ranches in Colorado have confirmed strong demand, and feedback from early adopters has been positive, with ranchers praising the system’s ability to simplify herd management.

Chavez added that the recent Series E funding will accelerate growth, expand availability, and further benefit ranchers by enhancing operational efficiency.

The company’s virtual fencing technology represents a potential shift in cattle management, offering a modern, data-driven approach to traditional ranching practices.

Related Stories
Lynn County 4-H students showcase robotics and STEM skills at the San Antonio Stock Show, highlighting how ag education programs are preparing the next generation in agritech.
University of Nebraska President Dr. Jeffrey Gold discusses lingering winter illnesses, shares strategies to boost immunity, and advises rural communities on when to seek medical care on Rural Health Matters.
Nick Westgerdes of the American Society of Farm Managers & Rural Appraisers breaks down farmland values, rental rates, and sales trends in Illinois, while previewing the upcoming land values conference for 2026.
As National FFA Week continues, Ag Teacher Appreciation Day serves as a reminder of the lasting impact ag educators have on students, communities, and the future of American agriculture.
Analysts warn the closed U.S.-Mexico border is straining cattle supplies and packing capacity. StoneX and USDA data point to long-term industry shifts.
Michael Kelsey of the Oklahoma Cattlemen’s Association joined us with the latest on the Oklahoma wildfires, recovery efforts for ranchers, and the role agriculture leaders are playing in supporting rural communities.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Stephenville FFA students showcase robotics skills at the San Antonio Stock Show, blending teamwork, technology, and competition for the next generation.
It’s National FFA Week, and today we’re celebrating Alumni Day by highlighting some inspiring former FFA members making an impact in agriculture and beyond.
Alan Bjerga of the National Milk Producers Federation discusses the Dairy Margin Coverage program, recent improvements, and what producers need to know ahead of this week’s enrollment deadline.
William Lee Golden joined us to talk about his farming roots, his storied career with the Oak Ridge Boys, and how his new book and music continue to reflect the values that have guided him throughout his life and career.
Glyphosate and phosphorus are deemed critical to U.S. national defense, ensuring farmers’ access while signaling a shift toward regenerative agriculture. RealAg Radio host Shaun Haney shares insight on the Trump Administration’s move and what it could mean for U.S. farmers moving forward.
Claire Woeppel, Central Region Vice President with the National FFA Organization, joined us to discuss Alumni Day, the lasting impact of FFA supporters, and why honoring that legacy matters during National FFA Week.
Agriculture Shows
Special 3-part series tells the story of the Claas family’s legacy, which changed agriculture forever.
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.
Champions of Rural America is a half-hour dive into the legislative priorities for Rural America. Join us as we interview members of the Congressional Western Caucus to learn about efforts in Washington to preserve agriculture and tackles the most important topics in the ag industry on Champions of Rural America!
Featuring members of Congress, federal and state officials, ag and food leaders, farmers, and roundtable panelists for debates and discussions.