Denver, CO — It was a packed house for the 2026 Auction of Junior Livestock Champions, presented by Farm Credit in the new CoBank Auction Arena inside the Sue Anschutz-Rodgers Livestock Center. The standing room only crowd drove bidders to set five new records across the top 8 animals, including the Grand Champion Market Steer, topping out at $320,000.
The top 8 champion animals collectively sold for a new record of $822,500, besting the old record by $185,000. Buyers gathered to show their tremendous support of youth exhibitors, the future leaders of agriculture. The private event aired live on 9NEWS and 9news.com, highlighting the top junior market animals from this year’s National Western Stock Show.
Each year, thousands of junior market animals compete with only 108 advancing to this year’s auction, as the highest-placing entries. The auction is the final sale for these champions, with proceeds directly benefit the junior exhibitors. A majority of each winning bid goes to the young exhibitor, who raised the animal, while 10% of each sale supports the National Western Scholarship Trust, which helps fund education in agriculture and related fields.
Secretary Rollins also met with specialty crop producers at a local strawberry farm to discuss workforce needs and the Trump Administration’s recent wins related to significantly cutting the cost of H-2A labor for California farmers.
January 13, 2026 03:25 PM
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Brent Graves, auctioneer and mentor, shares his journey supporting youth in agriculture, livestock competitions, and how he is turning junior livestock auctions into a classroom for youth in agriculture.
January 13, 2026 02:43 PM
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China’s beef policy risk stems from domestic volatility, making export demand inherently unstable. Jake Charleston with Specialty Risk Insurance offers his perspective on cattle markets, risk management, and producer sentiment.
January 13, 2026 02:13 PM
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USDA flash corn sales, Cattle on Feed and Inventory reports, and beef packer antitrust concerns dominate January agricultural market news.
January 13, 2026 01:53 PM
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Structural efficiency supports cattle prices and resilience — breaking it risks higher costs and greater volatility.
January 13, 2026 08:00 AM
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Strong pork demand and improving beef exports outside China support protein markets despite ongoing trade barriers.
January 13, 2026 06:00 AM
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