Superior Livestock Auction spoke with us on how they are helping buyers and sellers.
Representative Barrett Broadie talked with our market specialist Tony St. James about how they work directly with ranchers, how they bring top dollar, and the current cattle market.
Here Is What The Cattle Market Looked Like Today
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Alan Bjerga with the National Milk Producers Federation joined us to review new policies and regulations supporting the dairy industry and what they mean for the year ahead.
Despite rising costs and growing food insecurity, meat demand remained strong in 2025 as higher-income consumers offset cutbacks elsewhere. Economists break down the K-shaped economy, upcoming USDA cattle reports, livestock production outlooks, and renewed debate over beef imports and country-of-origin labeling heading into 2026.
Midland County Livestock Association President Brandon Mitchell reflects on another strong year for the event, including a premium sale that once again topped the million-dollar mark.
Livestock strength is carrying the farm economy, while crop margins remain tight and increasingly dependent on risk management and financial discipline.
Strong balance sheets still matter, but liquidity, planning, and lender relationships are critical as ag credit tightens, according to analysis from AgAmerica Lending.
Protein-driven dairy growth is boosting beef supply potential, creating an opening to support rural jobs and ground beef availability.
