Dozens of U.S. ice cream makers are pledging to eliminate artificial colors from dairy desserts by the end of 2027.
The announcement was made yesterday during an ice cream celebration at USDA.
President and CEO of the International Dairy Foods Association, Michael Dykes spoke with RFD-TV’s Tammi Arender about the impact of this decision, what the process entails, and what consumers need to know.
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The action follows the March 13 ruling by the U.S. Court of Appeals for the Ninth Circuit, which upheld a district court decision denying a preliminary injunction that sought to halt the exchange.