Legendary NASCAR family launches bull riding event

NASCAR Hall of Famer Richard Childress and his grandson Austin Dillon are branching out. The duo has launched a PBR event as part of a new league featuring the world’s top bull riders, which will debut in September.

Richard Childress and Austin Dillon will also be closely involved with the operations of the new PBR team, the Carolina Cowboys. Childress is the owner, and Dillon will serve as the General Manager.

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