NCBA Resource Helps Farming and Ranching Families Plan for the Next Generation

The National Cattlemen’s Beef Association (NCBA) is launching a new resource designed to help cattle producers begin those discussions and create a succession plan tailored to their operation.

CENTENNIAL, Colo. (RFD NEWS) — Passing a farm or ranch to the next generation can be one of the most important — and difficult — conversations agricultural families face.

The National Cattlemen’s Beef Association (NCBA) is launching a new resource designed to help cattle producers begin those discussions and create a succession plan tailored to their operation.

The online learning module walks families through the transition process, helping them address ownership, business continuity, and the future of their farms and ranches.

“I’ve been through transition discussions with my kids, and I know it’s not comfortable,” said NCBA President Gene Copenhaver. “As a former ag lender, I’ve also seen my community struggle with these conversations. I hope resources like this make it easier for cattle producers across the country to secure the future of their farms and ranches.”

Professor Shannon Ferrell with Oklahoma State University, who specializes in estate planning, says having a plan in place can help reduce stress and protect a family’s legacy.

“You owe it to your loved ones to have the courage to tackle this challenge by creating a succession plan,” Ferrell said. “If you don’t plan now, you may end up leaving your family with a burden instead of a gift.”

Ferrell says every operation will eventually go through a transition, whether because of retirement, a family decision, or an unexpected loss.

“A failure to plan is a plan to fail,” he said.

NCBA says the new learning module is intended as a starting point for cattlemen and women looking to prepare for the future and ensure their operations continue for generations to come.

The Succession Planning Learning Module, which includes a workbook, is available at no cost by creating an account through NCBA’s online learning platform. Additional resources, including a Cattlemen’s College session recording, webinar, and podcast discussion, are also available.

The project was supported by USDA’s National Institute of Food and Agriculture under Award Number 2024-70027-42471.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

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