WASHINGTON, D.C. (RFD-TV) — Farmers work to feed and clothe the world, and the machinery they rely on plays a significant role in that mission. A new campaign is now shining a spotlight on the men and women who build the equipment that powers the agricultural sector.
Kip Eideberg with the Association of Equipment Manufacturers (AEM) joined us on Wednesday’s Market Day Report for a closer look at the effort. In his interview with RFD-TV News, he explained the background of the new campaign, The Makers, and discussed how the initiative’s stories highlight the strong connection between farming and manufacturing.
Eideberg also spoke about the importance of recognizing the hardworking individuals who design and build the equipment that keeps the world running, and shared what he hopes consumers will take away from this campaign.
October 22, 2025 10:00 AM
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University of Nebraska–Lincoln (UNL) representative Dr. Dirac Twidwell joins us with the latest on woody encroachment conservation efforts in the Great Plains.
October 21, 2025 01:42 PM
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Over the past decade, Tractor Supply has expanded its support through sponsorships and youth programs, all part of its broader mission to invest in the future of agriculture.
October 20, 2025 03:53 PM
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Understanding how these tax provisions interact will be key for farmers planning long-term equipment purchases or transfers within the family.
October 20, 2025 03:45 PM
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Lyndsey Smith with Real Ag Radio joined RFD-TV to share a Canadian perspective on the discussions.
October 20, 2025 03:30 PM
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Bradley Roy was the youngest angler to compete in a Bassmaster Elite Series event. Now, he’s prepping to hit the water with MLF Hall of Famer Greg “The Rooster” Vinson in the Team Series Patriot Cup.
October 17, 2025 12:54 PM
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