Northwestern Research on ‘SuperAgers’ Underscores Impact of Social Ties in Rural Communities

For aging operators and their rural neighbors, staying socially engaged is a practical strategy to preserve decision-making capacity and farm vitality.

Farmer 1280x720.jpg

NASHVILLE, Tenn. (RFD-TV) — With the average age of the American farmer hovering near 60, rural America is facing a demographic reality in which cognitive sharpness — not just physical ability — matters for managing land, livestock, and family legacy.

A new, 25-year study from Northwestern University highlights a group known as “SuperAgers,” individuals aged 80 and older whose cognitive function rivals that of people decades younger. Researchers found that these high-performing elders exhibit less brain volume loss and show markedly higher social engagement, with more of the rare von Economo neurons, which are tied to social processing and resilience.

The scientists emphasize that social interaction appears to strengthen brain networks as much as formal “mental exercise.” Multigenerational farms and rural communities already rely on strong personal networks — co-ops, church groups, auctions, feed stores — and this research provides a medical backing for why those connections matter.

Neurologists involved say that structured social activity, lifelong learning, and purposeful routines all contribute to catch-up-resiliency in cognitive aging, while isolation can be “as bad for your health as smoking,” in the words of one geriatric expert.

Farm-Level Takeaway: For aging operators and their rural neighbors, staying socially engaged is a practical strategy to preserve decision-making capacity and farm vitality.
Tony St. James
Related Stories
Rural areas across the United States are experiencing significant shortages of attorneys, CPAs and other tax professionals, creating “legal deserts” that hinder farmers and ranchers’ access to essential business services.
Before you turn the calendar to 2025, take a few moments to think through a few important tax planning matters for your farm or ranch.
RFD-TV Legal Expert Roger McEowen with Kansas’ Washburn School of Law breaks it down in his latest Firm to Farm blog post.
Legal issues can arise for farmers and ranchers when conducting business informally or in another state. RFD-TV Ag Law & Tax Expert Roger McEowen explores both topics in his latest Firm to Farm blog post.
Key legal & tax insights for farmers, like accumulated earnings tax, using 401(k) to start farming, ag data in court, and maximizing farm home-sale exclusions when selling your farm.
Digital contracts are becoming more common for farmers and ranchers, which means some unique legal issues might arise. RFD-TV’s farm legal expert Roger McEowen briefly examines those.
What are some common mistakes that farmers and ranchers make regarding estate planning? Here are a few key ideas to consider from RFD-TV Ag Legal and Tax Expert Roger McEowen with the Washburn School of Law.
RFD-TV Farm Accounting & Tax expert Roger McEowen discusses crucial legal and tax issues for farmers and ranchers to manage operational risks in this Firm to Farm blog post.
When you work on your estate plan, RFD-TV’s farm legal and tax expert Roger McEowen recommends preparing a vital list of information for whoever will need it.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

RFD-TV Markets Expert Tony St. James breaks down the state of agribusiness and harvest progress across each region of the United States for the week of Monday, September 22, 2025.
With the latest detection just across the border, animal health officials on both sides are intensifying efforts to contain the outbreak before it spreads further north.
The USDA NASS report also confirms lower August placements.
Producers and processors should watch trade policy closely as tariff impacts ripple through seafood markets.
While symbolic, the WTO’s youth hackathon reflects growing calls for creative approaches to food trade and security, with potential implications for reducing losses, expanding biofuel markets, and stabilizing grain flows.
Ethanol producers face a widening opportunity window as aviation and marine fuel markets expand, with the potential to add billions in demand if policy and certification align.