Potatoes are another heart-healthy food grown across rural America. Industry leaders are preparing for another good year.
“2025 looks good. We have a lot of great programs that we have in the market and will continue to have in-market to reach these audiences. The food service has lagged since the COVID period or since the pandemic period, but we’ve some indications that it’s coming back. Consumers are eating out more,” said Kim Brashears.
Exports are another big part of their outlook. Values reached a record $2.3 billion last year, with Mexico as a large buyer.
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China is making strategic moves by purchasing more soybeans from Argentina and may soon follow the EU and reopen its market to Brazilian chicken exports.
Farmers should watch for soybean export rebounds with harvest, while corn and wheat shipments remain strong and sorghum demand struggles.
Rollins says the new trade relationship with Taiwan, which is committed to buying a significant amount of U.S. soy, could not come at a better time for farmers facing financial strain.
The three-point plan was announced during remarks at the annual meeting of the National Association of State Departments of Agriculture.
According to the most recent version of the Household Food Security Report for 2022-2023, food insecurity is on the rise in the U.S.
Higher tariffs may shield some U.S. crops but risk retaliation, lost markets, and higher costs for growers. The WTO disputes highlight the fragile balance between trade policy, farm exports, and input supply chains.