Pollinators, like bees, are vital to the industry, but they are hard to manage. It is why developers built “BeeHero,” a data-driven precision pollination system.
Founder Itai Kenot talks about what a difference their technology platform can make for bees and farmers.
” With our technology, we’re able to monitor each and every single hive we work with, understand exactly how many frames of bees are in there, understand how good of an output quality a hive can actually produce. And do some matchmaking between specific hives and specific acres. We don’t sell hives per acre. We sell frames of bees per acre. It’s a much more accurate way to measure the pollination service that you’re sourcing and that you’re ordering for your orchard. So we work with our growers to define how many frames they actually need, and then we work with our beekeepers, our suppliers, on getting the best hives possible for that job. Our goal and the way that we incentivize our beekeepers as well is to use the best hives at our disposal.”
Colony losses have been an issue this year. One beekeeper tells us that 40 percent of the nation’s polliating bees did not survive the winter, leaving keepers scrambling to meet demand. They warn it will likely take years to rebuild what has been lost.
Dairy farmer and Discover Ag co-host Tara Vander Dussen joined us to discuss the Whole Milk for Healthy Kids Act, her experience at the signing, and what’s next for her family and farm.
January 21, 2026 12:42 PM
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The Farm Bureau is making an urgent call to Congress for more farm support. Colton Lacina with Farmers National Company joined us to discuss farmland values and how market dynamics for the year ahead reflect stabilization rather than collapse.
January 21, 2026 12:30 PM
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Analysts say a Supreme Court decision on tariffs could reshape protein markets, strain U.S.-China trade, and force farmers to rethink global demand strategies.
January 21, 2026 12:03 PM
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Wayne Cockrell with the Texas and Southwestern Cattle Raisers Association joined us to discuss preparedness, producer awareness, and the industry’s response to New World screwworm concerns.
January 21, 2026 12:00 PM
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President Donald Trump speaks at the World Economic Forum in Davos, addressing SNAP spending, tariff threats against Europe, market reactions, and the upcoming USMCA review.
January 21, 2026 11:50 AM
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Despite rising costs and growing food insecurity, meat demand remained strong in 2025 as higher-income consumers offset cutbacks elsewhere. Economists break down the K-shaped economy, upcoming USDA cattle reports, livestock production outlooks, and renewed debate over beef imports and country-of-origin labeling heading into 2026.
January 20, 2026 02:47 PM
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