Rural Health Matters: When Winter Colds Just Won’t Go Away

University of Nebraska President Dr. Jeffrey Gold discusses lingering winter illnesses, shares strategies to boost immunity, and advises rural communities on when to seek medical care on Rural Health Matters.

Winter sunrise under a red sky

dzmitrock87 - stock.adobe.com

LINCOLN, NEB. (RFD NEWS) — As winter illnesses linger across rural communities, many are finding it hard to shake persistent coughs, fatigue, and other lingering symptoms. Understanding when a common cold becomes more serious can be critical for maintaining health during these months.

Dr. Jeffrey Gold, President of the University of Nebraska, joined us for this week’s Rural Health Matters segment to provide guidance on managing lingering winter illnesses.

In his conversation with RFD NEWS, Dr. Gold explained why some colds or respiratory infections seem to linger, whether repeated sickness is due to back-to-back infections or temporary immune suppression, and the warning signs that should prompt a call to a healthcare provider. He also offered practical tips for recovery, ways to support the immune system, and advice on when to seek further medical care if symptoms persist.

Finally, Dr. Gold emphasized the importance of proactive health measures during the winter season to help rural residents stay strong and healthy.

Related Stories
National Land Realty’s Jeramy Stephens shares his outlook on farmland market trends, which remain under close watch as new federal assistance programs roll out — with experts analyzing potential impacts on land values, buying, and stability.
Michelle Perez shares more about the American Farmland Trust’s resource to help farmers and producers plan soil health improvements.
Farm CPA Paul Neiffer outlines the key difference between previous ECAP payments and the Farm Bridge Assistance Program.
Jeff Johnston with CoBank’s Knowledge Exchange explains the growing role of Rural America in supporting the nation’s digital infrastructure.
FFA Central Region Vice President Claire Woeppel joins FFA Today to share her story and excitement to connect with FFA members nationwide.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

National Corn Growers Association Chief Economist Krista Swanson discusses corn supply pressures, market fundamentals, policy considerations, and producer outlook for the year ahead.
Midland County Junior Livestock Show in West Texas features swine competition with top exhibitors, including Grand Champion Brinley Wilson, ahead of Saturday’s premium sale.
Rep. Erin Houchin of Indiana discusses how the Affordable Homes Act will benefit rural communities, and her broader efforts to improve access to affordable housing.
Iowa Secretary of Agriculture Mike Naig discusses market conditions, policy priorities, and his outlook for agriculture moving forward.
NEFB President Mark McHargue recaps the Farm Bureau’s Annual Convention, producer sentiment in Nebraska, and discusses key issues facing agriculture.
Congressman Dusty Johnson of South Dakota joined us to discuss key ag policy developments and his outlook for agriculture in 2026.
More Shows
It’s one of our favorite times of the year – Winter Stock Show Season! And to celebrate the hard work of the future of agriculture, we’re streaming live from some of the biggest livestock shows in Texas.
Through scholarships, grants, endowments, junior livestock auctions, calf scramble program and show premiums, The San Antonio Stock Show & Rodeo impacts over 22,000 youth in Texas annually.
Dedicated to preserving the western way of life and promoting agricultural education to the Youth of Texas, the San Angelo Stock Show and Rodeo Association works year round to continue to bring top notch events to the West Texas Area.
Twisted Skillet brings a straightforward, hands-on approach to kitchen television, rooted in food and fire. Hosted by Texas chef Sean Koehler, the series explores open-fire outdoor cooking techniques, regional ingredients, and the people who raise, prepare, and inspire the food found across America.
Special 3-part series tells the story of the Claas family’s legacy, which changed agriculture forever.
In the harsh Australian Outback, water drillers Danyelle and Anthony Haigh give up their nomadic life of searching for water for cattle ranches, to offer their two sons, Heath and Theo, a more settled life. They swap water drilling for something they’ve never done before – farming.
Analiese Gregory is taking one of the biggest risks of her life: she’s left her successful career as a restaurant chef and bought a century-old cottage at the bottom of the world, in pristine Tasmania, Australia. We share her journey of discovery as she gets under the skin of her new home – and learns to live seasonally off the land, by hunting, fishing, and foraging.
The fourth and final event in Major League Fishing’s Fishing Clash Team Series. Catch the final round each day LIVE only on RFD-TV.
Hosted by Emmy Award-winning journalist Tanji Patton, “Goodtaste with Tanji” focuses on chefs and popular dishes from restaurants across the culinary spectrum, along with wines, cocktails, and spirits, too. As a travelogue, the show visits restaurants, diners, and eateries across the Lone Star State in fun and adventurous settings, plus the program occasionally travels to neighboring states like Louisiana and New Mexico. In addition, the show educates viewers on wine pairings and value buys available in current wine trends.
The Folds of Honor Patriot Cup presented by B&W Trailer Hitches is the third of four Major League Fishing post-season invitational events in the Fishing Clash Team Series presented by Bass Pro Shops. Catch it LIVE on RFD-TV.