The latest Rural Mainstreet Index shows a dire situation unfolding. It fell below growth neutral for the 17th time in 18 months, and Creighton University economists say trade is the leading factor.
A global economic slowdown certainly is not helping out there, and certainly an supply over, I would argue, an oversupply from some of our competitors, such as Brazil and Argentina, pushing, pushing down, prices are holding, holding them down. I should say prices have improved a bit over the last month or two, but still not in a territory that makes the farmer feel good about what that farmer is making,” said Dr. Ernie Goss.
Dr. Goss says other countries are paying attention to our recent tariff action and adds any potential retaliation is likely to hurt U.S. farmers.
Smaller cow numbers and a declining calf crop point to prolonged tight cattle supplies, limiting near-term herd rebuilding potential.
January 30, 2026 03:42 PM
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University of Nebraska President Dr. Jeffrey Gold joined us with important insights on drug safety and rural health during the winter months.
January 30, 2026 03:28 PM
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Quinn Rutt of Upstream Ranch previews the Nebraska cattle operation’s 49th Annual Production Sale where buyers can expect standout sire groups and a blend of long-standing ranch practices with modern genetic selection.
January 30, 2026 03:23 PM
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Jim Matheson, CEO of the National Rural Electric Cooperative Association, provides new updates on winter storm impacts and the outlook for rural power reliability.
January 30, 2026 02:59 PM
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Jessi Grote from the AgriSafe Network provides winter safety guidance for rural communities still recovering from the recent winter storm.
January 30, 2026 01:42 PM
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CattleCon 2026 officially kicks off Tuesday and continues through Thursday, bringing producers together to shape the future of the U.S. cattle industry.
January 30, 2026 01:30 PM
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