Study: More than 30% of Rural Households Struggle with Internet Insecurity

Chris McGovern from Connected Nation joined us Tuesday to break down the findings and discuss their implications for rural America.

WASHINGTON (RFD-TV) — A recent report from Connected Nation finds that roughly one-third (30.6 percent) of rural American households are facing “internet insecurity,” underscoring how limited connectivity remains a significant barrier to opportunity in many parts of the country.

Chris McGovern from Connected Nation joined us on Tuesday’s Market Day Report to break down the findings and discuss their implications for rural America. In an interview with RFD-TV News, McGovern outlined the methodology and background of the study, explaining how “internet insecurity” is defined and measured—and which areas are most affected.

McGovern said some of the findings, while troubling, were not very surprising, given the longstanding challenges of extending broadband to remote regions. He also emphasized the risks that rural communities face without stable, high-speed internet, including weakened economic development, reduced access to telehealth services, educational disruptions, and decreased competitiveness in an increasingly digital world.

McGovern urged states and localities to prioritize sustainable broadband infrastructure, regulatory support, public-private partnerships, and funding mechanisms that ensure lasting access—not just short-term fixes.

For more information on Connected Nation’s study, click here.

Related Stories
USDA released the November WASDE Report on Friday, the first supply-and-demand estimate to drop since September, just before the 43-day government shutdown.
Some sustainability shifts are not particularly challenging and can be implemented with resources already available to farmers and ranchers on their operations.
RealAg Radio host Shaun Haney shares insights from a recent study, discusses EV market access in Canada, and highlights other market opportunities top of mind for Canadian producers.
Dr. Jeffrey Gold, President of the University of Nebraska, joined RFD-TV to discuss coping strategies for those aching joints.
Winter weather will challenge livestock producers working to rebuild their herds despite harsh conditions.

LATEST STORIES BY THIS AUTHOR:

Dr. Rosslyn Biggs with the Oklahoma State University Center for Rural Veterinary Medicine shares insight into biosecurity, preparedness, and animal health concerns facing livestock producers as New World screwworm outbreaks continue in Mexico.
Tennessee Rep. John Rose joined us to pay tribute to his friend and colleague, Rep. Doug LaMalfa, a true Champion of Rural America.
China continues to buy U.S. soybeans toward its 12 MMT commitment, as analysts cite data gaps, delivery timing questions, and muted market reaction.
FarmHER Nikki Boxler, aka The Maple Farmer, blends tradition with innovation, tapping into a bold new future for maple syrup.
As the new year begins, both farmers and rural families are taking stock of their finances and planning ahead for 2026.
Trade uncertainty—especially regarding soybeans—continues to weigh on future outlooks, even as farm finances and land values remain resilient.