USDA: Ice cream makers to phase out artificial colors by 2028

Ice Cream 1280x720.jpg

Owner

Agriculture Secretary Brooke Rollins and Health and Human Services Secretary Robert F. Kennedy, alongside the International Dairy Foods Association, announced that major U.S. ice cream makers will phase out artificial colors by the end of 2027.

This includes dyes, like Red 40 and Yellow 5. The voluntary pledge aligns with growing national efforts to remove synthetic additives, especially in school foods.

Officials from USDA and FDA gathered in Washington today to support the move with complimentary ice cream.

Related Stories
Dairy farmer and Discover Ag co-host Tara Vander Dussen joined us to discuss the Whole Milk for Healthy Kids Act, her experience at the signing, and what’s next for her family and farm.
Alan Bjerga with the National Milk Producers Federation joined us to review new policies and regulations supporting the dairy industry and what they mean for the year ahead.
Despite rising costs and growing food insecurity, meat demand remained strong in 2025 as higher-income consumers offset cutbacks elsewhere. Economists break down the K-shaped economy, upcoming USDA cattle reports, livestock production outlooks, and renewed debate over beef imports and country-of-origin labeling heading into 2026.
Protein-driven dairy growth is boosting beef supply potential, creating an opening to support rural jobs and ground beef availability.
Congressman Dusty Johnson of South Dakota joined us to discuss key ag policy developments and his outlook for agriculture in 2026.
Tight beef cow supplies and steady demand point to continued record-level cull cow prices in 2026.

LATEST STORIES BY THIS AUTHOR:

High fertilizer costs and global risks threaten spring margins for growers.
Be sure to catch Kim Collingsworth on Gaither Gospel Hour’s new special, “His Gift, My Story,” tonight, Friday, Feb. 27, at 6 p.m. ET, on RFD Network and streaming on RFD+
Britt Hilton with the Oklahoma Farm Bureau joined us to discuss current conditions, producer impacts, and the road to recovery following the Ranger Road Fire.
National FFA Southern Region Vice President T. Wayne William talks about Wear Blue Day, the history of the blue jacket, and why the tradition continues to inspire pride and connection among FFA members nationwide.
NCBA Chief Counsel Mary-Thomas Hart discussed the legal process behind delisting the prairie chicken, the challenges ranchers faced under the bird’s previous protections, and the benefits of cooperative habitat management for both livestock and wildlife.
Agriculture Shows
America’s Heartland brings positive, heartfelt stories about American agriculture to viewers in both urban and rural areas.
Hosted by Pam Minick, “The American Rancher” focuses on the people and places that make ranching an American lifestyle. This half-hour magazine format series features livestock producers and their ranches, animals, and ranching practices.
For the latest information on how to take your operation from good to great, tune into Ag PhD. The program includes a wide range of agronomic information from how to maximize your fertilizer program & tiling to stopping those yield-robbing insects and crop diseases and more.
RFD Network is always creating new ways for rural America to educate and to be educated. RURAL AMERICA LIVE, the network’s longest-running self-produced program, is certainly no exception.