West Coast apple growers are enjoying a great season but it may take a while for them to see their profits

On the West Coast, apple growers are preparing for a strong harvest.

Despite the positive outlook, industry leaders warn it could take some time for those growers to see the financial fruits of their labor.

“Of course, we’d love to have the supply-demand equilibrium just work out perfectly and, you know, everybody gets the price that they want. But in the world of tree fruit, it can take a while to kind of fine-tune those levels to the point where growers can get the return that they really need,” said Michael Schadler, president of the Washington Apple Commission.

Schadler says the largest issue facing the apple industry this year has been labor.

Related Stories
Pollination costs remain volatile, raising planning risk for specialty crop producers.
Crop-specific shifts and strong prices highlight the variability of this year’s fruit and tree nut harvest, according to USDA data.
FarmHER Kait Thornton joined us on Thursday on the Market Day Report to talk about the podcast episode, her family orchard’s 100th anniversary + more!
Justin Wilson’s unexpected cobbler recipe features juicy blueberries, a splash of brandy, and a tender crust with subtle nuttiness thanks to a bit of peanut butter melted into the batter.

LATEST STORIES BY THIS AUTHOR:

New World Screwworm cases in Mexico, including one within 200 miles of the U.S. border, are adding pressure to livestock markets and trade decisions.
Dr. Seth Meyer Concludes Service; Dr. Justin Benavidez Appointed USDA Chief Economist
USDA data indicates that 13.7 percent of U.S. households experienced food insecurity in 2024, the highest rate since 2014, even as most households remained food secure.
Weather, Tight Supplies, and Planning Shape Farm Decisions
Cotton demand depends on demonstrating performance and reliability buyers can rely on, not messaging alone.
Read the full press release published by the U.S. Department of Agriculture.
Agriculture Shows
Special 3-part series tells the story of the Claas family’s legacy, which changed agriculture forever.
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.
Champions of Rural America is a half-hour dive into the legislative priorities for Rural America. Join us as we interview members of the Congressional Western Caucus to learn about efforts in Washington to preserve agriculture and tackles the most important topics in the ag industry on Champions of Rural America!
Featuring members of Congress, federal and state officials, ag and food leaders, farmers, and roundtable panelists for debates and discussions.