In an article published this week by Women in Agribusiness, Raquel Gottsch Koehler, Chief Marketing & Creative Officer of the Rural Media Group, describes the dynamic approach she and her sister, Gatsby Gottsch Solheim, are bringing to their new roles as co-leaders of the rural media company founded by their late father, Patrick Gottsch.
"We’re living in a moment of massive change—in agriculture, in media, and in leadership . . ."
Raquel Gottsch Koehler, Chief Marketing & Creative Officer, Rural Media Group
“We’re living in a moment of massive change—in agriculture, in media, and in leadership,” Raquel writes in the opening line. She goes on to explain: “That’s why we’re leading a full-scale refresh of our company – modernizing our media strategy, expanding into new platforms, and investing in original content that reflects where agriculture and rural culture are headed.”
Read the full article HERE.
Related Stories
Join host Allen Treadwell this season as he travels across the country, featuring truly unique stories and one-of-a-kind properties from coast to coast in Hayden Outdoors Life on the Land, only on RFD-TV.
The Cowboy Channel’s spectacular 55-foot float to include live performances by rising country music star Annie Bosko, escorted by a cavalcade of world-champion cowgirls
In this behind-the-scenes look at the newest episode of Where the Food Comes From, “A Day Without Sunshine” written by show producer and script supervisor Donna Sanders — find out what Florida citrus growers Dundee Citrus did when life handed them some lemons.
Growing citrus undercover in a giant screened-in enclosure has huge advantages. But what happens when there’s a hurricane?
It’s as modern as citrus growing gets.
If you’re a fan of RFD-TV’s Where the Food Comes From, you might recall visiting Larry Smith’s idyllic Christmas Tree farm in rural North Carolina. This year, ahead of the holidays, we are taking a look back at the classic episode from Season 2 with a host of new, behind-the-scenes and bonus content to enjoy!
In today’s production update, Total Acre Farming’s David Hula has an enlightening conversation with Jeremy Rountree about a new, industry-disrupting product from Brandt Fungicide.
Show producer Donna Sanders shares her perspective on filming the latest episode of Where the Food Comes From at Splenda Stevia Farms, a company growing a sweet specialty crop here in the U.S. that is typically imported from overseas.
Splenda’s new stevia farm in Florida is the first of its kind in the United States. Thousands of plants produce millions of leaves that are then turned into plant-based stevia sweetener products. But how do they get the sweet stuff out?
