FarmHER Kate Hitchcock specializes in growing Sweet Baby Broccoli in California’s Salinas Valley, known as “The Salad Bowl of the World.”
As a key figure in her family farm, FarmHER Kate Hitchcock works alongside her dad and brother to bring Sweet Baby Broccoli—a newer variety of one of their farm’s staple crops—to customers across the country who can’t get enough of this “sweet” and tender-stemmed brassica.
Kate is also taking the lead on her family’s fifth-generation produce farm by adopting innovative planting techniques to increase yields of her delicate crops and reduce labor costs.