Calling For Clarity: Attorney Generals are pushing for correct “Product of USA” labeling

“It’s a falsehood to call beef from another country ‘Product of the USA.’”

South Dakota’s Attorney General is among those pushing for stronger rules on the “Product of the USA” label for beef.

Marty Jackley says that it is similar to the “Country of Origin Labeling” push from years past.

“It’s the same concept. So, what we’ve experienced across the United States and here in South Dakota is there’s a mislabeling of beef by certain manufacturers. What we have going is that beef is coming in from Mexico and other places, and they’re putting ‘Product of the USA’ labeling on it. So, a couple of ranchers here in South Dakota filed a lawsuit. We filed a brief to assist. We initially won, and it was appealed by the manufacturers, and so I led a group of about a dozen us Attorneys General, Republican and Democrat— they’re standing up for ranchers and saying we have high-quality beef in the United States, and here in South Dakota, we take pride in our herds. We keep our herds safe and healthy, vaccinations and other sometimes costly means to keep that herd healthy, and we just feel it’s a mislabeling, and it’s a falsehood to call beef from another country ‘Product of the USA.’”

The case could advance as far as the Supreme Court.

Jackley says that when the manufacturers appealed to the 8th Circuit, he knew he needed support from other Attorneys General.

Related Stories
New trade access, tariff concerns and international negotiations are reshaping the global beef market.
U.S. Cattlemen’s Association President Justin Tupper joins us to discuss the DOJ packer investigation, industry competition, and the outlook for cattle producers.
Tyson is still reshaping its beef footprint.
Industry leaders gather in Mexico City to strengthen trade and showcase product quality.
Federal officials are signaling a more aggressive push on beef packer concentration, but any direct market impact will depend on what the investigation actually finds.
DOJ and USDA investigate beef industry concentration, with Big Four packers under scrutiny and a major settlement announcement expected later this week.

Agriculture Shows
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.
Champions of Rural America is a half-hour dive into the legislative priorities for Rural America. Join us as we interview members of the Congressional Western Caucus to learn about efforts in Washington to preserve agriculture and tackles the most important topics in the ag industry on Champions of Rural America!
Farm Traveler is for people who want to connect with their food and those who grow it. Thanks to direct-to-consumer businesses, agritourism, and social media, it’s now easier than ever to learn how our food is made and support local farmers. Here on the Farm Traveler, we want to connect you with businesses offering direct-to-consumer products you can try at home, agritourism sites you can visit with your family, and exciting new technologies that are changing how your food is being grown.
Featuring members of Congress, federal and state officials, ag and food leaders, farmers, and roundtable panelists for debates and discussions.