‘Vets to Cowboys’ Empowers Veterans to Embrace the Cowboy Way of Life

Co-founders Jeremy and Heather Clark share how Vets to Cowboys helps U.S. veterans build new skills, find community in cattle ranching, and discover new opportunities in agriculture.

GRAND BAY, ALABAMA (RFD-TV) — Agriculture is becoming a meaningful path for many military veterans transitioning back to civilian life, offering both career opportunities and a sense of purpose. A new program aims to strengthen that connection by pairing veterans with experienced cattle producers for mentorship and hands-on ranching experience.

Jeremy and Heather Clark, founders of Vets to Cowboys, joined us on Monday’s Market Day Report to discuss their mission. Jeremy Clark, a retired U.S. Army Ranger, and Heather Clark launched the initiative alongside their cattle operation, C-4 Cattle Co.

In their conversation with RFD-TV, the couple shared that their ranching journey began with a focus on raising cattle for their family and to meet their son’s dietary needs, while also recognizing the importance of encouraging younger generations to enter the ranching industry. That experience led to the realization that agriculture could provide a powerful outlet for veterans seeking a new direction after military service.

Through Vets to Cowboys, the Clarks connect veterans with seasoned cattlemen who provide mentorship and practical ranching opportunities. The program also emphasizes mental health support, highlighting the therapeutic benefits of working with livestock and spending time outdoors.

The Clarks say the program has received strong feedback from participants and supporters. They are now working on fundraising efforts to expand the initiative, including plans to purchase a mobile facility to bring training opportunities to veterans across the country.

LEARN MORE: www.bombassbeef.com/vetstocowboysinc

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Marion is a digital content manager for RFD-TV and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

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