‘Vets to Cowboys’ Empowers Veterans to Embrace the Cowboy Way of Life

Co-founders Jeremy and Heather Clark share how Vets to Cowboys helps U.S. veterans build new skills, find community in cattle ranching, and discover new opportunities in agriculture.

GRAND BAY, ALABAMA (RFD NEWS) — Agriculture is becoming a meaningful path for many military veterans transitioning back to civilian life, offering both career opportunities and a sense of purpose. A new program aims to strengthen that connection by pairing veterans with experienced cattle producers for mentorship and hands-on ranching experience.

Jeremy and Heather Clark, founders of Vets to Cowboys, joined us on Monday’s Market Day Report to discuss their mission. Jeremy Clark, a retired U.S. Army Ranger, and Heather Clark launched the initiative alongside their cattle operation, C-4 Cattle Co.

In their conversation with RFD NEWS, the couple shared that their ranching journey began with a focus on raising cattle for their family and to meet their son’s dietary needs, while also recognizing the importance of encouraging younger generations to enter the ranching industry. That experience led to the realization that agriculture could provide a powerful outlet for veterans seeking a new direction after military service.

Through Vets to Cowboys, the Clarks connect veterans with seasoned cattlemen who provide mentorship and practical ranching opportunities. The program also emphasizes mental health support, highlighting the therapeutic benefits of working with livestock and spending time outdoors.

The Clarks say the program has received strong feedback from participants and supporters. They are now working on fundraising efforts to expand the initiative, including plans to purchase a mobile facility to bring training opportunities to veterans across the country.

LEARN MORE: www.bombassbeef.com/vetstocowboysinc

Related Stories
Farmer and retired colonial Joe Ricker joined us to highlight Ag Safety Awareness Program Week, share his work supporting veterans and farmers, and offer guidance on making safety a year-round priority on the farm.
Reed Marcum started hosting a toy drive in 2015. Since then, he has distributed thousands of toys across his home state of Oklahoma and in Texas and Arkansas. Now serving in the Army, Reed’s family and local 4-H chapter are running the event.
The Tennessee Department of Agriculture is helping connect veterans with resources to pursue careers in farming and agriculture.
Once a year, Army crew chiefs and Black Hawk mechanics undergo live aerial gunnery training—loading, firing, and practicing the teamwork they’ll need in real missions.
Kubota President Alex Woods discusses the “Geared to Give” program, the company’s commitment to those who served, and how the initiative continues to grow and impact veterans.
Today, we honor the courage, dedication, and service of the men and women of the United States Armed Forces by taking a closer look at their commitment and teamwork in action.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Dr. David Anderson with Texas A&M University AgriLife Extension discusses how geopolitical tensions and the Middle East, along with export disruptions in the Chinese market, will shape cattle markets in the months ahead.
A man accused of orchestrating a nationwide cattle investment fraud scheme has been arrested in California after being on the FBI’s wanted list.
ASFMRA’s Craig Thompson shares insights for American farmers who are navigating farmland markets amid agricultural uncertainty.
Dr. Jeffrey Gold provides insights on supporting aging populations in rural communities on this week’s Rural Health Matters segment.
OHFB President Bill Patterson shares an update from Washington on the group’s policy priorities and the issues shaping agriculture ahead of the 2026 planting season.
Ben Kurtzman with American Farmland Trust discusses the growing pressure on farmland and ranchland and the steps being taken to help conserve farms and ranches across the country ,as unrest in the Middle East adds more obstacles for producers.
Rural Lifestyle & Entertainment Shows
Brought to you by Gus Arrendale & Springer Mountain Farms, join dynamic bluegrass duo Dailey & Vincent as they welcome scores of fabulous bluegrass, country, and gospel music acts as special guests. Loads of laughs, your favorite guests galore, and lots of good times are guaranteed. Don’t miss all the fun!
Enjoy traditional country music from modern-day troubadours The Malpass Brothers. Each episode stars the brother duo of Chris & Taylor Malpass along with a featured celebrity guest– and loads of clever humor.
FarmHER + RanchHER on RFD-TV is working to change how people perceive a farmer by sharing the stories of the women who live and lead in agriculture.
The affable and unassuming international singing star Daniel O’Donnell is one of Ireland’s best known performers – from Australia to Alaska.
Bill Gaither, the founder of one of gospel’s most successful groups, the Gaither Vocal Band, and his wife, Gloria, are delighted to showcase their favorite gospel music during “Gaither Gospel Hour” on RFD-TV.