Colorado lawmakers are pushing back against a climate campaign in Denver, urging taxpayers to eat less meat.
In a letter to Denver’s mayor, nineteen lawmakers shared their disapproval of the $3 million campaign they called tone deaf and insulting to ag communities.
The Eat Less Meat Agenda is prominently displayed on posters across the city. The lawmakers pushing back say that demonizing meat consumption will not solve climate change, and the strategy will alienate the communities Denver depends on for food and economic security.
The campaign is funded by the city’s Climate Protection Fund, which voters approved to provide $40 million a year for.
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“This is going to hit everywhere, and it’s going to have an impact on those grocery bills.”