Data is driving decisions on dairy farms

Every ag operation can benefit from understanding the data behind it, and dairy leaders say it is that information that helps producers make the best decisions.

“Data drives decisions, right? And the thing of it is, when you can have real-time data, what’s going on in your farm, and how you analyze that and respond to that is critical. We never had those tools before, and I think the dairy farmers of the past would have never dreamed that we have to have this, but how do you keep in front of it? How do you keep relevant? How do you afford this? What’s the ROI on this technology, and who on the farm has the time to do it? So, I think there are a lot of great questions that are being asked. But again, I mean, at least we have options, right? I mean, this is all positive stuff, and that’s why the new generation of dairy farmers will eat this up and take that to the highest level possible on their farms,” said Tim Trotter, CEO of Edge Dairy Cooperative.

Trotter warns that too much data can be challenging for some farmers. He says it all comes down to which information is actually relevant and can add value to the bottom line.

Related Stories
Strong corn demand and cotton shipments support export outlook.
Big oils-and-fats volumes can support crush demand, but fuel markets can quickly tighten supplies.
Mexican livestock officials are emphasizing surveillance and inspection systems to preserve access to the U.S. cattle export market. Texas’ Bovina Feeders explains the rising stakes as the border stays closed.
Farm Bureau Economist Dr. Faith Parum explains the role farm safety net programs play in supporting farm finances as growers head into the 2026 planting season.
Bipartisan momentum builds, but final farm policy remains unsettled.
Heavy cattle weights are cushioning beef supplies despite shrinking herd numbers.

LATEST STORIES BY THIS AUTHOR:

Secretary Rollins is signaling a possible reopening of the southern border to Mexican feeder cattle as officials work to manage the threat of the New World Screwworm.
On this week’s Rural Health Matters, Dr. Jeffrey Gold raises awareness about Parkinson’s disease, shares insights on early detection, and offers guidance for patients and families in rural communities.
Nebraska Farm Bureau President Mark McHargue joined us to discuss wildfire recovery efforts in the state, impacts to agriculture, and conditions heading into the spring planting season.
USDA’s Quarterly Grain Stocks report shows increased supplies across all major commodities, with corn, soybeans, and wheat stocks all rising compared to a year ago. Lewis Williamson with HTS Commodities discusses producer and market sentiment ahead of the key report.
Acre shifts reflect margins, costs, and market opportunities.
SBA Administrator Kelly Loeffler breaks down the Grocery Guarantee Program, its goals for expanding farmer access to capital, and its potential impact on food production and prices.
Agriculture Shows
Hosted by Scott “The Cow Guy” Shellady and RFD News Markets Specialist Tony St. James, Commodity Talk delivers expert insight into the day’s ag commodity markets just before the CME opens. Only on RFD-TV and Rural Radio SiriusXM Channel 147.
A look at the news, weather and commodities headlines that drove agriculture markets in the past week.
Everything profits from prairie. Soil, air, water — and all kinds of life! Learn how you can improve your land with prairie restoration, cover crops and prairie strips, while growing your bottom line.
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.