FarmHER + RanchHER is sponsored by:

How a Trip to Wyoming Changed Everything for RanchHER Caroline George Larson

RanchHER Caroline George Larson joins us to discuss her journey into ranching and publishing, storytelling in agriculture, and her upcoming chat on Dirt Diaries: The FarmHER + RanchHER podcast.

KINGSVILLE, TEXAS (RFD NEWS) — Season 2 of Dirt Diaries is here. The weekly podcast spotlights the stories of women in agriculture, and the next episode features author and RanchHER Caroline George Larson.

Larson joined us on Monday’s Market Day Report to share more about her life and give us a sneak peek of what viewers can expect from her conversation with host Kirbe Schnoor on the FarmHER + RanchHER podcast when the new episode drops tomorrow.

In her conversation with RFD News, Larson shared how a chance visit to Wyoming introduced her to ranching and sparked a desire to learn more about the industry, despite having no prior ag background.

Larson discussed her background in publishing and how a lifelong dream of becoming a writer led to a three-book deal with HarperCollins. She also explained her transition from writing fiction to working in Western agriculture, which allowed her to build a career that blends storytelling with ranch life.

She emphasized the importance of storytelling in agriculture and how producers can use authenticity on social media to connect with the public and share their operations.

Finally, Larson reflected on her experience balancing ranch work, writing, and running a western marketing agency.

Listen to Dirt Diaries: The FarmHER + RanchHER Podcast

Subscribe wherever you get your podcasts to hear new episodes of Dirt Diaries every Tuesday! And don’t forget to rate and review! We want to know what you think of the show! You can also watch the video version of Dirt Diaries on our YouTube page or listen to each episode on Rural Radio SiriusXM Channel 147 on weekends at 5 AM ET and 4 PM ET.

Apple Podcasts | Spotify | Amazon Music | iHeart Radio | Overcast

Rural Radio - SiriusXM Channel 147

Learn More about RanchHER Caroline George Larson

Dirt Diaries EP #28: Digging in with Writer and RanchHER Caroline George Larson
Related Stories
Abigail Petterson began researching farmer mental health after helping East Tennessee recover from Hurricane Helene.
Lyon Ranch Beef launched in 2025 as the family looked for a new way to grow its operation.
Jael Cruikshank says her agricultural background continues to shape how she serves FFA members.
Pearl Carpenter turned a small garden into a growing farm business that brings visitors closer to agriculture.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Farm Aid Co-Executive Director Jen Fahy discusses the challenges facing family farmers, from rising costs and weather to land-use pressures.
USDA has added more than 30 million base acres to ARC and PLC and expanded crop insurance options and regenerative agriculture funding.
Creighton University’s Rural Mainstreet Index finds that higher input costs and tariffs are pressuring farm income, equipment sales, and the rural economy.
CoBank research shows that higher butterfat and protein levels can add hundreds of dollars per cow in dairy revenue as milk components become more important to profitability.
AEM’s Austin Gellings says AI is becoming more practical in farm equipment, helping farmers improve efficiency, manage data, and use technologies such as targeted applications and automation.
Kansas farmers are facing harvest delays after heavy rain followed a summer of drought and extreme heat, while lower yields and higher diesel costs add pressure.