“Farmers are really struggling": Sec. Rollins sends a message to producers amid rising prices

High prices are impacting farmers and ranchers across the board. Ag Secretary Brooke Rollins says she understands that just because prices are high does not mean farmers are raking in the dough, and that is a message she hopes to get out to consumers.

“In the last Administration where I played a key role over at the White House, not out in USDA, what I learned was that with a vision of a President that is relentless in his quest to serve the American people, that will fight to bring down energy costs, to bring down input costs, to open up markets, that the founding father’s vision, those farmers’ vision of 250 years ago, that a country that is self-governed, that you don’t have the little elitists in a faraway place called Washington, D.C., deciding what is best for you, that governing structure has allowed the most prosperity and the most success of any country in the history of the world, but we find ourselves in a place right now, especially our agricultural communities, especially on this National Ag Day, that we understand that our farmers are really, really struggling.

“And with a few exceptions, one in ten of our farming communities have gone out of business just in the last number of years, that many are living at the margins, that some of our farmers in the pork industry, and the corn industry, the wheat industry, have literally gone year after year of being in the red, and not making the money they need to support their family. When consumers ask, ‘well, someone is getting rich off of this,’ I can promise you this: it is not our producers. For the future of America, not just for our agriculture producers, but if we want in 250 years, when we have our next big birthday, if we want our future great times ten grandchildren to be and grow up and have a chance at the American dream, that we’ve all had, that we have to preserve and fight for our farmers and ranchers. That is the backbone of this country, that is my calling, that is the greatest honor of my life, to fight for all of you that are out there, and there a no better way to celebrate it than today on National Ag Day.”

Related Stories
Seasonal boxed beef softness does not change the tight-supply outlook — leverage remains closer to the farm gate heading into 2026.
Corn export strength remains a key demand anchor, while China’s continued involvement in soybeans and sorghum bears close watching for price direction.
Dr. Seth Meyer Concludes Service; Dr. Justin Benavidez Appointed USDA Chief Economist
USDA data indicates that 13.7 percent of U.S. households experienced food insecurity in 2024, the highest rate since 2014, even as most households remained food secure.
Weather, Tight Supplies, and Planning Shape Farm Decisions
Read the full press release published by the U.S. Department of Agriculture.

LATEST STORIES BY THIS AUTHOR:

RFD NEWS correspondent Frank McCaffrey spoke with U.S. Congressmen Henry Cuellar (D-TX) and John Rose (R-TN), who say bipartisan cooperation will be key to getting the Farm Bill to the president’s desk.
Merck’s Gary Tiller discusses new virtual fencing technology and how fence-free livestock management could change the way ranchers manage land and cattle.
At CattleCon 2026 in Nashville, RealAg Radio’s Shaun Haney discusses profitability, consumer demand, and how the integrated U.S.–Canada beef supply chain impacts cattle producers across North America.
The USDA’s February WASDE report looms as the CME Ag Economy Barometer shows declining farmer confidence, and more ag industry groups calling for swift policy action.
San Angelo Stock Show & Rodeo Association’s Trenton Priddy preview this year’s event, which is now streaming on RFD+
Dr. Peter Beetham, interim CEO of Cibus, joined us to discuss the status of EU gene-editing deregulation and its potential implications for agriculture.
Agriculture Shows
Special 3-part series tells the story of the Claas family’s legacy, which changed agriculture forever.
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.
Champions of Rural America is a half-hour dive into the legislative priorities for Rural America. Join us as we interview members of the Congressional Western Caucus to learn about efforts in Washington to preserve agriculture and tackles the most important topics in the ag industry on Champions of Rural America!
Featuring members of Congress, federal and state officials, ag and food leaders, farmers, and roundtable panelists for debates and discussions.