Fruit and Vegetable Markets Show Mixed September Trends

Produce markets are in transition as fall approaches, with leafy greens and berries under pressure, while vegetables like celery, broccoli, and cauliflower are finding firmer ground.

spring produce vegetables _ adobe stock.png

Adobe Stock

NASHVILLE, Tenn. (RFD-TV) — Produce markets are seeing a wide mix of price movement this week, according to US Foods, with hardy vegetables holding firmer ground, while fruit markets are split.

Leaf lettuces, iceberg, strawberries, limes, pineapples, avocados, and honeydews are all trending lower. By contrast, celery, cauliflower, broccoli, green onions, lemons, oranges, green beans, jalapeños, Roma tomatoes, cantaloupes, and several apple varieties are moving higher on steady-to-good demand.

Potatoes remain mostly steady, though russets out of Idaho and reds out of Minnesota softened. Onions are mixed, with Washington and Oregon supplies holding firm while Idaho lots edged lower. Cabbage from New York and green beans from the Northeast are showing stronger markets.

In fruit, California citrus is climbing, especially lemons and oranges, while tropical imports like pineapples and avocados are weaker.

Tony’s Farm-Level Takeaway: Produce markets are in transition as fall approaches, with leafy greens and berries under pressure, while vegetables like celery, broccoli, and cauliflower are finding firmer ground. Fruit markets are split, with U.S. citrus gaining strength and tropical imports trending softer.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

Set targets and use forwards, futures, or options to manage downside while preserving room for rallies.
Bangladesh’s buying surge offers temporary relief for U.S. farmers facing weaker Chinese demand, highlighting how global politics can reshape export outlets overnight.
Despite calm, sunny conditions to start the morning, the veteran duo quickly deciphered the bite – then shifted gears perfectly when the fish changed.
RFD-TV Markets Expert Tony St. James breaks down the USDA’s newly unveiled plan to rebuild the US beef herd and the industry’s spectrum of responses to it.
Rising demand for Comfort Colors t-shirts reinforces the pull for U.S.-grown cotton, linking rural fiber production to a fast-growing mainstream apparel brand.