Kubota Honors Farmer-Veterans Through “Geared to Give” Program

Kubota President Alex Woods discusses the “Geared to Give” program, the company’s commitment to those who served, and how the initiative continues to grow and impact veterans.

GRAPEVINE, Texas (RFD-TV) — Kubota is continuing its mission to support military veterans transitioning into agriculture through its “Geared to Give” program, which provides equipment and resources to help farmer veterans build successful operations.

Kubota President Alex Woods joined us on Tuesday’s Market Day Report to discuss the “Geared to Give” program, the company’s commitment to those who served, and how the initiative impacts veterans and continues to grow.

In his interview with RFD-TV News, Woods explained the goals behind the Geared to Give program and why supporting farmer veterans is such an important part of Kubota’s values. He shared how the company’s equipment donations have made a tangible difference in the lives of veterans and their families, helping them start or expand farming operations.

Woods also reflected on the recent recognition of five new farmer veterans at Kubota’s National Dealer Meeting, calling it one of the company’s most meaningful traditions. In addition to Geared to Give, he highlighted Kubota’s partnership with the Boot Campaign — a national nonprofit dedicated to improving the lives of veterans and military families — and shared how viewers can get involved or learn more about both initiatives.

Honoring American Heroes on Veterans Day

As we mark Veterans Day, we at RFD-TV want to extend our deepest gratitude to all who have served — especially the men and women of Rural America who continue to inspire us through their dedication both in uniform and on the farm.

Follow the link below to discover more veteran stories and tributes to American Heroes like this one:

MORE: AMERICAN HEROES

Related Stories
The campaign helps support students attending National FFA Convention while funding local chapters and scholarship opportunities.
CECU President and CEO Jason Altmire discusses rural workforce shortages, technical skills, and why hands-on labor remains critical despite AI growth.
Changes to several Risk Management Agency programs are set to begin with the 2027 crop year.
RFD News Farm Legal Expert Roger McEowen shares the major role of timing clauses in farmland sales, leases, and succession planning.
Artists from around the world are finding inspiration in the quiet pace of Nebraska’s prairie landscape.
Ag Commissioner Sid Miller and Rep. Henry Cuellar say rising costs and generational shifts are making it harder to keep young producers in the industry.

LATEST STORIES BY THIS AUTHOR:

In honor of Veterans Day this weekend, we wanted to take a moment to highlight an incredible program connecting our great nation’s heroes with agriculture!
Shaun Haney, host of Rural Radio Channel 147’s Real Ag Radio, joined us Friday on Market Day Report with an update on the important vote involving the use of ag machinery in Canada.
The FAO Food Price Index for October 2023 is out. Where do global food prices stand, and which categories saw the largest gains?
Agriculture Accounting Expert Paul Neiffer joined us Friday on Market Day Report to take a further look.
Falling feed costs and strong demand for butter could be good news for dairy farmers looking to get their finances back on track.
Author Lee Klancher joined RFD-TV’s Market Day Report to discuss a new, special edition version of his book, “Farmall Century” hitting the shelves in honor of the iconic tractor’s major milestone and impact on the ag industry over the last century.
Rural Lifestyle & Entertainment Shows
Join popular polka performer Mollie Busta as she hosts the weekly “Mollie B Polka Party” on RFD Network! The one-hour program features the nation’s top polka bands and a wide variety of ethnic styles, recorded on location at music festivals across the country.
Enjoy traditional country music from modern-day troubadours The Malpass Brothers. Each episode stars the brother duo of Chris & Taylor Malpass along with a featured celebrity guest– and loads of clever humor.
Brought to you by Gus Arrendale & Springer Mountain Farms, join dynamic bluegrass duo Dailey & Vincent as they welcome scores of fabulous bluegrass, country, and gospel music acts as special guests. Loads of laughs, your favorite guests galore, and lots of good times are guaranteed. Don’t miss all the fun!
Twisted Skillet brings a straightforward, hands-on approach to kitchen television, rooted in food and fire. Hosted by Texas chef Sean Koehler, the series explores open-fire outdoor cooking techniques, regional ingredients, and the people who raise, prepare, and inspire the food found across America.
RFD-TV’s newest music series, “On the Record,” presented by John Deere, takes viewers on a journey through the heart of country music. Hosted by renowned broadcaster, Suzanne Alexander, the show features long-form interviews with today’s biggest artists and the veterans who inspired them. “On the Record” also gives viewers a front row seat to intimate performances and exclusive music video releases, highlighting the broad scope of Nashville’s talent.