Beef prices have been on a run lately, and processors are feeling the pinch. To cut costs and recover profits, many are turning to poultry.
Tyson estimates they will see earnings go up around $100 million this year, and the gains are driven by a positive view on the chicken business. Company leaders say it comes as consumers look for cheaper alternatives to beef.
They also say grains have been readily available this year, which helps keep feed costs manageable.
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Jess Peterson says January could bring a strong start if global pressures ease.
NCBA says greater efficiency is allowing the industry to produce more beef with fewer cattle.
Jordan Wicks, meat science professor at the University of Nebraska-Lincoln, discussed the research behind the flat iron steak and its impact on consumers and the beef industry.
The expansion comes as Washington confirms bird flu in dairy cattle for the first time.