New ‘America First’ Trade Promotion Program Funds Ag Export Expansion, Including $14 Million for U.S. Soy

U.S. Soybean Export Council CEO Jim Sutter joins us to discuss the impact of new trade development funding for U.S. soy.

Soybean plants growing in a field backlit by the sun

bobex73 - stock.adobe.com

WASHINGTON, D.C. (RFD NEWS) — The U.S. Department of Agriculture’s Foreign Agricultural Service has announced additional support for American farmers and producers through the America First Trade Promotion Program, aimed at expanding export markets for U.S. food and agricultural products.

The agency says the funding will help strengthen U.S. agriculture’s presence in existing markets while opening new opportunities for producers around the world.

“USDA’s market development programs have a proven record of delivering for our farmers, ranchers, and producers,” said Under Secretary for Trade and Foreign Agricultural Affairs Luke Lindberg. “Partnering with industry opens new doors for trade, strengthening our position in the global marketplace and advancing the administration’s priority of keeping American agriculture competitive, resilient, and ready to meet growing global demand.”

According to the USDA, the program is a precursor to additional funding tied to the Working Families Tax Cuts, which will provide $285 million annually beginning in fiscal year 2027 to support market development efforts like the Market Access Program and the Foreign Market Development Program.

Officials say the America First Trade Promotion Program will provide funding to 55 nonprofit organizations and cooperatives, helping exporters build relationships and capitalize on new trade opportunities. The funding is designed to complement existing USDA export promotion programs and provide continuity for stakeholders as additional long-term funding becomes available.

The U.S. soy industry is welcoming $14 million awarded through the America First Trade Promotion Program, which leaders will use to equip international buyers with tools to promote U.S.-grown soy in their markets.

U.S. Soybean Export Council (USSEC) CEO Jim Sutter joined us on Monday’s Market Day Report to provide an update on the investment and its implications for producers, highlighting program priorities and explaining how farmers and organizations work together to secure support.

In his interview with RFD News, Sutter discussed the impact of the funding on U.S. soy and outlined key program priorities tied to the investment. He also explained how soybean farmers and organizations collaborate to prioritize needs and submit requests when applying for funding.

Related Stories
Expanding cheese exports are strengthening U.S. milk demand and reinforcing global competitiveness.
Benchmark machinery costs against those of similar-sized, high-performing operations to inform equipment and investment decisions.
Record pace corn exports are helping stabilize prices despite softer global grain production and ongoing supply competition.
Broader export demand helps stabilize prices and supports stronger marketing opportunities over time.
A narrower Section 1071 rule could reduce regulatory pressure on ag lenders while keeping credit available in rural communities.
The U.S. Forest Service takes us on the same journey from a tree farm in Nevada across America to experience the magic of Christmas in the U.S. Capitol.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Dr. Jeffrey Gold, President of the University of Nebraska, joined RFD-TV to discuss how seasonal stress and mental health concerns can make it more challenging to get a restful night’s sleep
Dr. Ashley Johnson, with the National Pork Producers Council (NPPC), joins us to share the sector’s perspective on new FDA initiatives targeting ultra-processed foods.
Among many longstanding traditions at the FFA Convention & Expo is the National FFA Band.
Pork producers are making Veterans Day a little brighter for Iowa’s military families.
While there has been an increase in outbreaks of Highly Pathogenic Avian Influenza (HPAI) this migration season, the CDC says the public health risk is low.
Cattle markets are collapsing this week, and analysts say that several factors are at play. Consumer beef prices also remain near all-time highs, threatening long-term demand.