New ‘America First’ Trade Promotion Program Funds Ag Export Expansion, Including $14 Million for U.S. Soy

U.S. Soybean Export Council CEO Jim Sutter joins us to discuss the impact of new trade development funding for U.S. soy.

Soybean plants growing in a field backlit by the sun

bobex73 - stock.adobe.com

WASHINGTON, D.C. (RFD NEWS) — The U.S. Department of Agriculture’s Foreign Agricultural Service has announced additional support for American farmers and producers through the America First Trade Promotion Program, aimed at expanding export markets for U.S. food and agricultural products.

The agency says the funding will help strengthen U.S. agriculture’s presence in existing markets while opening new opportunities for producers around the world.

“USDA’s market development programs have a proven record of delivering for our farmers, ranchers, and producers,” said Under Secretary for Trade and Foreign Agricultural Affairs Luke Lindberg. “Partnering with industry opens new doors for trade, strengthening our position in the global marketplace and advancing the administration’s priority of keeping American agriculture competitive, resilient, and ready to meet growing global demand.”

According to the USDA, the program is a precursor to additional funding tied to the Working Families Tax Cuts, which will provide $285 million annually beginning in fiscal year 2027 to support market development efforts like the Market Access Program and the Foreign Market Development Program.

Officials say the America First Trade Promotion Program will provide funding to 55 nonprofit organizations and cooperatives, helping exporters build relationships and capitalize on new trade opportunities. The funding is designed to complement existing USDA export promotion programs and provide continuity for stakeholders as additional long-term funding becomes available.

The U.S. soy industry is welcoming $14 million awarded through the America First Trade Promotion Program, which leaders will use to equip international buyers with tools to promote U.S.-grown soy in their markets.

U.S. Soybean Export Council (USSEC) CEO Jim Sutter joined us on Monday’s Market Day Report to provide an update on the investment and its implications for producers, highlighting program priorities and explaining how farmers and organizations work together to secure support.

In his interview with RFD News, Sutter discussed the impact of the funding on U.S. soy and outlined key program priorities tied to the investment. He also explained how soybean farmers and organizations collaborate to prioritize needs and submit requests when applying for funding.

Related Stories
University of Nebraska President Dr. Jeffrey Gold discusses the ongoing measles outbreak in the United States and the importance of vaccination awareness on this week’s Rural Health Matters.
Federal aid helps, but producers will bear most of the losses. Balance sheets may look stable, but margins remain fragile without policy support.
RFD NEWS Markets Specialist Tony St. James reviews the USDA’s Farms and Land in Farms 2025 Summary.
Biofuel and corn producers await proposal as Renewable Fuels Association pushes for expanded ethanol access.
Strong corn exports support prices while soybeans lag yearly pace. However, large carryover stocks limit upside despite solid yields.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

NASDA declared 2026 the International Year of the Woman Farmer. President Amanda Beal joins us to share NASDA’s new hub, which highlights the impact of women in agriculture worldwide.
Matt Brockman, communications director for the Fort Worth Stock Show & Rodeo, joined us to share a preview of the upcoming event.
RFD News correspondent Frank McCaffrey reports from Texas on the ongoing water dispute and its implications for U.S. farmers.
RealAg Radio host Shaun Haney discusses the latest developments in the Supreme Court, trade tariffs, and the future of the USMCA under President Donald Trump.
The American Farm Bureau Federation’s 2026 agenda centers on labor stability, biosecurity, and economic resilience for family farms. Expanded DMC coverage improves risk protection for dairy operations facing tighter margins.
Alex Templeton works alongside her dad, sharing her life through social media and her blog Ag Talk with Alex.